{"id":56,"date":"2019-01-22T19:19:43","date_gmt":"2019-01-22T19:19:43","guid":{"rendered":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/?post_type=chapter&#038;p=56"},"modified":"2019-01-22T19:19:43","modified_gmt":"2019-01-22T19:19:43","slug":"thinking-rhetorically","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/chapter\/thinking-rhetorically\/","title":{"raw":"Thinking Rhetorically","rendered":"Thinking Rhetorically"},"content":{"raw":"<h1>Thinking Rhetorically<\/h1>\r\n<img class=\"alignright wp-image-15575\" src=\"https:\/\/owl.excelsior.edu\/wp-content\/uploads\/sites\/2\/2018\/09\/The-Rhetorical-Tradition.png\" sizes=\"(max-width: 522px) 100vw, 522px\" srcset=\"https:\/\/owl.excelsior.edu\/wp-content\/uploads\/sites\/2\/2018\/09\/The-Rhetorical-Tradition.png 522w, https:\/\/owl.excelsior.edu\/wp-content\/uploads\/sites\/2\/2018\/09\/The-Rhetorical-Tradition-227x300.png 227w\" alt=\"A book entitled The Rhetorical Tradition\" \/>As a part of thinking rhetorically about an argument, your professor may ask you to write a formal or informal rhetorical analysis essay. Rhetorical analysis is about \u201cdigging in\u201d and exploring the strategies and writing style of a particular piece. Rhetorical analysis can be tricky because, chances are, you haven\u2019t done a lot of rhetorical analysis in the past.\r\n\r\nTo add to this trickiness, you can write a rhetorical analysis of any piece of information, not just an essay. You may be asked to write a rhetorical analysis of an ad, an image, or a commercial.\r\n\r\nThe key is to start now! Rhetorical analysis is going to help you think about strategies other authors have made and how or why these strategies work or don\u2019t work. In turn, your goal is to be more aware of these things in your own writing.\r\n\r\nWhen you analyze a work rhetorically, you are going to explore the following concepts in a piece:\r\n\r\n<a href=\"https:\/\/owl.excelsior.edu\/research-and-citations\/assignment-analysis\/assignment-analysis-audience\/\" target=\"_blank\" rel=\"noopener\">Audience<\/a>\r\n\r\n<a href=\"https:\/\/owl.excelsior.edu\/research-and-citations\/assignment-analysis\/assignment-analysis-purpose\/\" target=\"_blank\" rel=\"noopener\">Purpose<\/a>\r\n\r\n<a href=\"https:\/\/owl.excelsior.edu\/research-and-citations\/assignment-analysis\/assignment-analysis-voice\/\" target=\"_blank\" rel=\"noopener\">Style or Voice<\/a>\r\n\r\n<a href=\"https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/modes-of-persuasion\/modes-of-persuasion-ethos\/\" target=\"_blank\" rel=\"noopener\">Ethos<\/a>\r\n\r\n<a href=\"https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/modes-of-persuasion\/modes-of-persuasion-pathos\/\" target=\"_blank\" rel=\"noopener\">Pathos<\/a>\r\n\r\n<a href=\"https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/modes-of-persuasion\/modes-of-persuasion-logos\/\" target=\"_blank\" rel=\"noopener\">Logos<\/a>\r\n\r\nYou will be thinking about the decisions an author has made along these lines and thinking about whether these decisions are effective or ineffective.\r\n\r\nThe following page provides a sample rhetorical analysis with some notes to help you better understand your goals when writing a formal rhetorical analysis.","rendered":"<h1>Thinking Rhetorically<\/h1>\n<p><img decoding=\"async\" class=\"alignright wp-image-15575\" src=\"https:\/\/owl.excelsior.edu\/wp-content\/uploads\/sites\/2\/2018\/09\/The-Rhetorical-Tradition.png\" sizes=\"(max-width: 522px) 100vw, 522px\" srcset=\"https:\/\/owl.excelsior.edu\/wp-content\/uploads\/sites\/2\/2018\/09\/The-Rhetorical-Tradition.png 522w, https:\/\/owl.excelsior.edu\/wp-content\/uploads\/sites\/2\/2018\/09\/The-Rhetorical-Tradition-227x300.png 227w\" alt=\"A book entitled The Rhetorical Tradition\" \/>As a part of thinking rhetorically about an argument, your professor may ask you to write a formal or informal rhetorical analysis essay. Rhetorical analysis is about \u201cdigging in\u201d and exploring the strategies and writing style of a particular piece. Rhetorical analysis can be tricky because, chances are, you haven\u2019t done a lot of rhetorical analysis in the past.<\/p>\n<p>To add to this trickiness, you can write a rhetorical analysis of any piece of information, not just an essay. You may be asked to write a rhetorical analysis of an ad, an image, or a commercial.<\/p>\n<p>The key is to start now! Rhetorical analysis is going to help you think about strategies other authors have made and how or why these strategies work or don\u2019t work. In turn, your goal is to be more aware of these things in your own writing.<\/p>\n<p>When you analyze a work rhetorically, you are going to explore the following concepts in a piece:<\/p>\n<p><a href=\"https:\/\/owl.excelsior.edu\/research-and-citations\/assignment-analysis\/assignment-analysis-audience\/\" target=\"_blank\" rel=\"noopener\">Audience<\/a><\/p>\n<p><a href=\"https:\/\/owl.excelsior.edu\/research-and-citations\/assignment-analysis\/assignment-analysis-purpose\/\" target=\"_blank\" rel=\"noopener\">Purpose<\/a><\/p>\n<p><a href=\"https:\/\/owl.excelsior.edu\/research-and-citations\/assignment-analysis\/assignment-analysis-voice\/\" target=\"_blank\" rel=\"noopener\">Style or Voice<\/a><\/p>\n<p><a href=\"https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/modes-of-persuasion\/modes-of-persuasion-ethos\/\" target=\"_blank\" rel=\"noopener\">Ethos<\/a><\/p>\n<p><a href=\"https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/modes-of-persuasion\/modes-of-persuasion-pathos\/\" target=\"_blank\" rel=\"noopener\">Pathos<\/a><\/p>\n<p><a href=\"https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/modes-of-persuasion\/modes-of-persuasion-logos\/\" target=\"_blank\" rel=\"noopener\">Logos<\/a><\/p>\n<p>You will be thinking about the decisions an author has made along these lines and thinking about whether these decisions are effective or ineffective.<\/p>\n<p>The following page provides a sample rhetorical analysis with some notes to help you better understand your goals when writing a formal rhetorical analysis.<\/p>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-56\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Shared previously<\/div><ul class=\"citation-list\"><li><strong>Authored by<\/strong>: Excelsior Online Writing Lab (OWL). <strong>Located at<\/strong>: <a target=\"_blank\" href=\"https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/argument-analysis\/argument-analysis-thinking-rhetorically\/\">https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/argument-analysis\/argument-analysis-thinking-rhetorically\/<\/a>. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":17533,"menu_order":4,"template":"","meta":{"_candela_citation":"[{\"type\":\"cc\",\"description\":\"\",\"author\":\"Excelsior Online Writing Lab (OWL)\",\"organization\":\"\",\"url\":\"https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/argument-analysis\/argument-analysis-thinking-rhetorically\/\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-56","chapter","type-chapter","status-publish","hentry"],"part":21,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapters\/56","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/wp\/v2\/users\/17533"}],"version-history":[{"count":1,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapters\/56\/revisions"}],"predecessor-version":[{"id":66,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapters\/56\/revisions\/66"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/parts\/21"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapters\/56\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/wp\/v2\/media?parent=56"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapter-type?post=56"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/wp\/v2\/contributor?post=56"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/wp\/v2\/license?post=56"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}