{"id":87,"date":"2019-01-22T20:09:27","date_gmt":"2019-01-22T20:09:27","guid":{"rendered":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/?post_type=chapter&#038;p=87"},"modified":"2019-01-22T20:09:27","modified_gmt":"2019-01-22T20:09:27","slug":"modes-of-persuasion","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/chapter\/modes-of-persuasion\/","title":{"raw":"Modes Of Persuasion","rendered":"Modes Of Persuasion"},"content":{"raw":"<h1>Modes of Persuasion<\/h1>\r\nAs described in the\u00a0<a href=\"https:\/\/owl.excelsior.edu\/rhetorical-styles\/\" target=\"_blank\" rel=\"noopener\"><strong>Rhetorical Styles<\/strong><\/a>, the modes of persuasion you are about to learn about on the following pages go back thousands of years to\u00a0<strong><a href=\"http:\/\/en.wikipedia.org\/wiki\/Aristotle\" target=\"_blank\" rel=\"noopener\">Aristotle<\/a><\/strong>, a Greek rhetorician. In his teachings, we learn about three basic modes of persuasion\u2014or ways to persuade people. These modes appeal to human nature and continue to be used today in writing of all kinds, politics, and advertisements.\r\n\r\nThese modes are particularly important to argumentative writing because you\u2019ll be constantly looking for the right angle to take in order to be persuasive with your audience. These modes work together to create a well-rounded, well-developed argument that your audience will find credible.\r\n\r\nBy thinking about the basic ways in which human beings can be persuaded and practicing your skills, you can learn to build strong arguments and develop flexible argumentative strategies. Developing flexibility as a writer is very important and a critical part of making good arguments. Every argument should be\u00a0<em>different<\/em>\u00a0because every audience is\u00a0<em>different<\/em>\u00a0and every situation is\u00a0<em>different<\/em>. As you write, you\u2019ll want to make decisions about how you appeal to your particular audience using the modes of persuasion.\r\n\r\nThe video below provides you with an excellent example of how these modes work together, and the pages that follow will explain each mode in detail, focusing on strategies you can use as a student writer to develop each one. If you need the transcript, just click on the CC button at the bottom right of the video.\r\n\r\nhttps:\/\/www.youtube.com\/watch?time_continue=1&amp;v=O2dEuMFR8kw","rendered":"<h1>Modes of Persuasion<\/h1>\n<p>As described in the\u00a0<a href=\"https:\/\/owl.excelsior.edu\/rhetorical-styles\/\" target=\"_blank\" rel=\"noopener\"><strong>Rhetorical Styles<\/strong><\/a>, the modes of persuasion you are about to learn about on the following pages go back thousands of years to\u00a0<strong><a href=\"http:\/\/en.wikipedia.org\/wiki\/Aristotle\" target=\"_blank\" rel=\"noopener\">Aristotle<\/a><\/strong>, a Greek rhetorician. In his teachings, we learn about three basic modes of persuasion\u2014or ways to persuade people. These modes appeal to human nature and continue to be used today in writing of all kinds, politics, and advertisements.<\/p>\n<p>These modes are particularly important to argumentative writing because you\u2019ll be constantly looking for the right angle to take in order to be persuasive with your audience. These modes work together to create a well-rounded, well-developed argument that your audience will find credible.<\/p>\n<p>By thinking about the basic ways in which human beings can be persuaded and practicing your skills, you can learn to build strong arguments and develop flexible argumentative strategies. Developing flexibility as a writer is very important and a critical part of making good arguments. Every argument should be\u00a0<em>different<\/em>\u00a0because every audience is\u00a0<em>different<\/em>\u00a0and every situation is\u00a0<em>different<\/em>. As you write, you\u2019ll want to make decisions about how you appeal to your particular audience using the modes of persuasion.<\/p>\n<p>The video below provides you with an excellent example of how these modes work together, and the pages that follow will explain each mode in detail, focusing on strategies you can use as a student writer to develop each one. If you need the transcript, just click on the CC button at the bottom right of the video.<\/p>\n<p><iframe loading=\"lazy\" id=\"oembed-1\" title=\"What Aristotle and Joshua Bell can teach us about persuasion - Conor Neill\" width=\"500\" height=\"281\" src=\"https:\/\/www.youtube.com\/embed\/O2dEuMFR8kw?start=1&#38;feature=oembed\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-87\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Shared previously<\/div><ul class=\"citation-list\"><li>Modes Of Persuasion. <strong>Located at<\/strong>: <a target=\"_blank\" href=\"https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/modes-of-persuasion\/\">https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/modes-of-persuasion\/<\/a>. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><li>What Aristotle and Joshua Bell can teach us about persuasion. <strong>Authored by<\/strong>: Neill, C.. <strong>Provided by<\/strong>: TED-Ed. <strong>Located at<\/strong>: <a target=\"_blank\" href=\"https:\/\/www.youtube.com\/watch?time_continue=1&#038;v=O2dEuMFR8kw\">https:\/\/www.youtube.com\/watch?time_continue=1&#038;v=O2dEuMFR8kw<\/a>. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by-nc-nd\/4.0\/\">CC BY-NC-ND: Attribution-NonCommercial-NoDerivatives <\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":17533,"menu_order":9,"template":"","meta":{"_candela_citation":"[{\"type\":\"cc\",\"description\":\"Modes Of Persuasion\",\"author\":\"\",\"organization\":\"\",\"url\":\"https:\/\/owl.excelsior.edu\/argument-and-critical-thinking\/modes-of-persuasion\/\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"},{\"type\":\"cc\",\"description\":\"What Aristotle and Joshua Bell can teach us about persuasion\",\"author\":\"Neill, C.\",\"organization\":\"TED-Ed\",\"url\":\"https:\/\/www.youtube.com\/watch?time_continue=1&v=O2dEuMFR8kw\",\"project\":\"\",\"license\":\"cc-by-nc-nd\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-87","chapter","type-chapter","status-publish","hentry"],"part":23,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapters\/87","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/wp\/v2\/users\/17533"}],"version-history":[{"count":1,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapters\/87\/revisions"}],"predecessor-version":[{"id":90,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapters\/87\/revisions\/90"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/parts\/23"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapters\/87\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/wp\/v2\/media?parent=87"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/pressbooks\/v2\/chapter-type?post=87"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/wp\/v2\/contributor?post=87"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/atd-monroecc-collegecomp\/wp-json\/wp\/v2\/license?post=87"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}