{"id":132,"date":"2015-07-30T00:11:52","date_gmt":"2015-07-30T00:11:52","guid":{"rendered":"https:\/\/courses.candelalearning.com\/salesx17xmaster\/?post_type=chapter&#038;p=132"},"modified":"2015-07-30T00:11:52","modified_gmt":"2015-07-30T00:11:52","slug":"chapter-11-handling-objections-the-power-of-learning-from-opportunities","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/chapter\/chapter-11-handling-objections-the-power-of-learning-from-opportunities\/","title":{"raw":"Chapter 11 Handling Objections: The Power of Learning from Opportunities","rendered":"Chapter 11 Handling Objections: The Power of Learning from Opportunities"},"content":{"raw":"<div class=\"im_section\">\r\n<h1 class=\"im_title im_editable im_block\"><\/h1>\r\n<div id=\"fwk-125752-ch11_n01\" class=\"im_video im_editable im_block\">\r\n<h2 class=\"im_title\">Video Ride-Along with Paul Blake, Vice President of Sales at Greater Media Philadelphia<\/h2>\r\nYou heard Paul Blake talk about making a successful presentation in Chapter 10 \"The Presentation: The Power of Solving Problems\". Now hear his tips about handling objections. While this might sound like the most difficult part of the selling process, Paul shares his advice about how to make this the most productive part of the selling process.\r\n\r\nIf you think you have to memorize all kinds of responses to objections, you\u2019ll be pleased to hear that handling objections is easy\u2026when you use the skills you already learned.\r\n\r\nhttps:\/\/youtu.be\/zo4BFaXhFz0\r\n\r\n<\/div>\r\n<\/div>","rendered":"<div class=\"im_section\">\n<h1 class=\"im_title im_editable im_block\"><\/h1>\n<div id=\"fwk-125752-ch11_n01\" class=\"im_video im_editable im_block\">\n<h2 class=\"im_title\">Video Ride-Along with Paul Blake, Vice President of Sales at Greater Media Philadelphia<\/h2>\n<p>You heard Paul Blake talk about making a successful presentation in Chapter 10 &#8220;The Presentation: The Power of Solving Problems&#8221;. Now hear his tips about handling objections. While this might sound like the most difficult part of the selling process, Paul shares his advice about how to make this the most productive part of the selling process.<\/p>\n<p>If you think you have to memorize all kinds of responses to objections, you\u2019ll be pleased to hear that handling objections is easy\u2026when you use the skills you already learned.<\/p>\n<p><iframe loading=\"lazy\" id=\"oembed-1\" title=\"Paul Blake - Handling Objections\" width=\"500\" height=\"375\" src=\"https:\/\/www.youtube.com\/embed\/zo4BFaXhFz0?feature=oembed&#38;rel=0\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<\/div>\n<\/div>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-132\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Shared previously<\/div><ul class=\"citation-list\"><li>Powerful Selling. <strong>Authored by<\/strong>: Anonymous. <strong>Provided by<\/strong>: Anonymous. <strong>Located at<\/strong>: <a target=\"_blank\" href=\"http:\/\/2012books.lardbucket.org\/books\/powerful-selling\/\">http:\/\/2012books.lardbucket.org\/books\/powerful-selling\/<\/a>. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by-nc-sa\/4.0\/\">CC BY-NC-SA: Attribution-NonCommercial-ShareAlike<\/a><\/em><\/li><\/ul><div class=\"license-attribution-dropdown-subheading\">All rights reserved content<\/div><ul class=\"citation-list\"><li>Paul Blake - Handling Objections. <strong>Authored by<\/strong>: Kim Richmond. <strong>Located at<\/strong>: <a target=\"_blank\" href=\"https:\/\/youtu.be\/zo4BFaXhFz0\">https:\/\/youtu.be\/zo4BFaXhFz0<\/a>. <strong>License<\/strong>: <em>All Rights Reserved<\/em>. <strong>License Terms<\/strong>: Standard YouTube License<\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":9,"menu_order":1,"template":"","meta":{"_candela_citation":"[{\"type\":\"cc\",\"description\":\"Powerful Selling\",\"author\":\"Anonymous\",\"organization\":\"Anonymous\",\"url\":\"http:\/\/2012books.lardbucket.org\/books\/powerful-selling\/\",\"project\":\"\",\"license\":\"cc-by-nc-sa\",\"license_terms\":\"\"},{\"type\":\"copyrighted_video\",\"description\":\"Paul Blake - Handling Objections\",\"author\":\"Kim Richmond\",\"organization\":\"\",\"url\":\"https:\/\/youtu.be\/zo4BFaXhFz0\",\"project\":\"\",\"license\":\"arr\",\"license_terms\":\"Standard YouTube License\"}]","CANDELA_OUTCOMES_GUID":"","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-132","chapter","type-chapter","status-publish","hentry"],"part":131,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/pressbooks\/v2\/chapters\/132","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/wp\/v2\/users\/9"}],"version-history":[{"count":1,"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/pressbooks\/v2\/chapters\/132\/revisions"}],"predecessor-version":[{"id":372,"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/pressbooks\/v2\/chapters\/132\/revisions\/372"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/pressbooks\/v2\/parts\/131"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/pressbooks\/v2\/chapters\/132\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/wp\/v2\/media?parent=132"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/pressbooks\/v2\/chapter-type?post=132"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/wp\/v2\/contributor?post=132"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/cerritos-sales-1\/wp-json\/wp\/v2\/license?post=132"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}