{"id":28,"date":"2015-08-28T17:28:47","date_gmt":"2015-08-28T17:28:47","guid":{"rendered":"https:\/\/courses.candelalearning.com\/waymakerintromarketing1xmaster\/?post_type=chapter&#038;p=28"},"modified":"2016-02-18T16:49:45","modified_gmt":"2016-02-18T16:49:45","slug":"outcome-differentiation-of-marketing-function","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/chapter\/outcome-differentiation-of-marketing-function\/","title":{"raw":"Outcome: Marketing in Action","rendered":"Outcome: Marketing in Action"},"content":{"raw":"<h2>What you'll learn to do:\u00a0identify evidence of marketing in everyday life<\/h2>\r\nIn this section, you'll get a chance to explore the concept\u00a0of marketing further and see how it's\u00a0at work in the world around you. \u00a0It may surprise you to discover\u00a0how much the term encompasses . . .\r\n<h3>Learning Activities<\/h3>\r\nThe\u00a0learning activities for this section include the following:\r\n<ul>\r\n\t<li>Reading: Marketing in Action<\/li>\r\n\t<li>Self Check:\u00a0Marketing in Action<\/li>\r\n<\/ul>","rendered":"<h2>What you&#8217;ll learn to do:\u00a0identify evidence of marketing in everyday life<\/h2>\n<p>In this section, you&#8217;ll get a chance to explore the concept\u00a0of marketing further and see how it&#8217;s\u00a0at work in the world around you. \u00a0It may surprise you to discover\u00a0how much the term encompasses . . .<\/p>\n<h3>Learning Activities<\/h3>\n<p>The\u00a0learning activities for this section include the following:<\/p>\n<ul>\n<li>Reading: Marketing in Action<\/li>\n<li>Self Check:\u00a0Marketing in Action<\/li>\n<\/ul>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-28\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Original<\/div><ul class=\"citation-list\"><li>Outcome: Marketing in Action. <strong>Authored by<\/strong>: Lumen Learning. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":923,"menu_order":4,"template":"","meta":{"_candela_citation":"[{\"type\":\"original\",\"description\":\"Outcome: Marketing in Action\",\"author\":\"Lumen Learning\",\"organization\":\"\",\"url\":\"\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"4a637b0f-0e72-412f-b91b-9cc848ef4365","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-28","chapter","type-chapter","status-publish","hentry"],"part":3,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapters\/28","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/wp\/v2\/users\/923"}],"version-history":[{"count":11,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapters\/28\/revisions"}],"predecessor-version":[{"id":3762,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapters\/28\/revisions\/3762"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/parts\/3"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapters\/28\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/wp\/v2\/media?parent=28"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapter-type?post=28"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/wp\/v2\/contributor?post=28"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/wp\/v2\/license?post=28"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}