{"id":4676,"date":"2016-02-13T01:22:28","date_gmt":"2016-02-13T01:22:28","guid":{"rendered":"https:\/\/courses.candelalearning.com\/marketingxwaymakerxspring2016\/?post_type=chapter&#038;p=4676"},"modified":"2016-02-18T19:05:14","modified_gmt":"2016-02-18T19:05:14","slug":"outcome-presenting-the-marketing-plan","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/chapter\/outcome-presenting-the-marketing-plan\/","title":{"raw":"Outcome: Presenting the Marketing Plan","rendered":"Outcome: Presenting the Marketing Plan"},"content":{"raw":"<h2>What you'll learn to do: present a marketing plan<\/h2>\r\nThis marketing course was designed with the idea that everything you learn along the way will prepare you for the grand finale: creating and presenting a marketing plan of your own. Now that you're in\u00a0the final stretch of the course\u2014perhaps putting the finishing touches on your marketing plan\u2014it's time to focus on the presentation.\r\n\r\nThe specific things you\u2019ll learn in this section include:\r\n<ul>\r\n\t<li style=\"font-weight: 400;\">Identify appropriate media and format for presenting a marketing plan<\/li>\r\n\t<li style=\"font-weight: 400;\">Apply recommended practices about how to organize content in an informational presentation<\/li>\r\n\t<li style=\"font-weight: 400;\">Apply recommended practices for writing and developing presentation visuals (slides) that communicate effectively<\/li>\r\n\t<li style=\"font-weight: 400;\">Apply recommended practices for delivering a presentation in a business setting<\/li>\r\n<\/ul>\r\n<h3>Learning Activities<\/h3>\r\n<ul>\r\n\t<li class=\"chapter type-1\">Reading: Presenting the Marketing Plan<\/li>\r\n\t<li class=\"chapter type-1\">Reading: Business Presentations<\/li>\r\n\t<li class=\"chapter type-1\">Self Check: Presenting the Marketing Plan<\/li>\r\n<\/ul>","rendered":"<h2>What you&#8217;ll learn to do: present a marketing plan<\/h2>\n<p>This marketing course was designed with the idea that everything you learn along the way will prepare you for the grand finale: creating and presenting a marketing plan of your own. Now that you&#8217;re in\u00a0the final stretch of the course\u2014perhaps putting the finishing touches on your marketing plan\u2014it&#8217;s time to focus on the presentation.<\/p>\n<p>The specific things you\u2019ll learn in this section include:<\/p>\n<ul>\n<li style=\"font-weight: 400;\">Identify appropriate media and format for presenting a marketing plan<\/li>\n<li style=\"font-weight: 400;\">Apply recommended practices about how to organize content in an informational presentation<\/li>\n<li style=\"font-weight: 400;\">Apply recommended practices for writing and developing presentation visuals (slides) that communicate effectively<\/li>\n<li style=\"font-weight: 400;\">Apply recommended practices for delivering a presentation in a business setting<\/li>\n<\/ul>\n<h3>Learning Activities<\/h3>\n<ul>\n<li class=\"chapter type-1\">Reading: Presenting the Marketing Plan<\/li>\n<li class=\"chapter type-1\">Reading: Business Presentations<\/li>\n<li class=\"chapter type-1\">Self Check: Presenting the Marketing Plan<\/li>\n<\/ul>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-4676\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Original<\/div><ul class=\"citation-list\"><li>Outcome: Presenting the Marketing Plan. <strong>Provided by<\/strong>: Lumen Learning. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":8,"menu_order":4,"template":"","meta":{"_candela_citation":"[{\"type\":\"original\",\"description\":\"Outcome: Presenting the Marketing Plan\",\"author\":\"\",\"organization\":\"Lumen Learning\",\"url\":\"\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"fb22b3e2-82a6-4673-b2bd-1403f431f965","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-4676","chapter","type-chapter","status-publish","hentry"],"part":4671,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapters\/4676","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/wp\/v2\/users\/8"}],"version-history":[{"count":2,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapters\/4676\/revisions"}],"predecessor-version":[{"id":4995,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapters\/4676\/revisions\/4995"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/parts\/4671"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapters\/4676\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/wp\/v2\/media?parent=4676"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/pressbooks\/v2\/chapter-type?post=4676"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/wp\/v2\/contributor?post=4676"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/clinton-marketing\/wp-json\/wp\/v2\/license?post=4676"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}