{"id":91,"date":"2022-04-04T15:50:55","date_gmt":"2022-04-04T15:50:55","guid":{"rendered":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/chapter\/putting-it-together-writing-in-business\/"},"modified":"2022-04-19T15:34:31","modified_gmt":"2022-04-19T15:34:31","slug":"putting-it-together-writing-in-business","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/chapter\/putting-it-together-writing-in-business\/","title":{"raw":"Putting It Together: Writing in Business","rendered":"Putting It Together: Writing in Business"},"content":{"raw":"Let's look back at Dennis's email from the beginning on this module. How could things have gone better for Dennis and for Diversity Day if he had actively followed the writing process steps we just learned?\r\n<h2>Plan<\/h2>\r\nDennis should have prepared for this direct message to confirm the speaker and get the title for the talk. Rennata, the receiver, will either be pleased or neutral about the details for her talk and the request for the title of the talk. If Dennis could do it over, here is the outline he might create:\r\n<table>\r\n<thead>\r\n<tr>\r\n<th style=\"width: 93px;\">Components<\/th>\r\n<th style=\"width: 366px;\">Notes<\/th>\r\n<\/tr>\r\n<\/thead>\r\n<tbody>\r\n<tr>\r\n<td style=\"width: 93px;\">News<\/td>\r\n<td style=\"width: 366px;\">Need talk title and confirm diversity day arrangements. Thanks.<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 93px;\">Reasons<\/td>\r\n<td style=\"width: 366px;\">April 23 the day. Be here at 8:30. Done by 3:30. Need title of your talk for brochure publ on April 16.<\/td>\r\n<\/tr>\r\n<tr>\r\n<td style=\"width: 93px;\">Goodwill and Action<\/td>\r\n<td style=\"width: 366px;\">Benefit she\u2019ll bring to event. Date to confirm April 15.<\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<h2>Write<\/h2>\r\nDennis's preparation would help him see that his original message included too much irrelevant detail that hid his full message. He should focus on accomplishing the task he was asked to do and not put in all that other information.\r\n<h2>Revise<\/h2>\r\nAfter he wrote it, then he would revise the message with attention to the layout, white space, you-view, and proofreading to say the least. Here is what he could have produced, if only he had taken just a little more time to focus on his message.\r\n<div class=\"textbox shaded\">\r\n\r\nDate: April 1, 2018\r\n<div>\r\n\r\nTo: Rennata Johnson, CEO of Diversity NOW &lt;rjohnson@diversitynow.com&gt;\r\n\r\nFrom:\u00a0Dennis Hoffman &lt;shoffman@qcom.com&gt;\r\n\r\nRe: Diversity Day\r\n\r\nThe details you requested for your much anticipated April 23 talk follow. To promote your talk, could you please provide the title?\r\n\r\nYour expertise in corporate diversity training makes this a great day. Here is your schedule for the day:\r\n<ul>\r\n \t<li>Opening coffee, 8:30 a.m., West Conference room. Leadership team.<\/li>\r\n \t<li>First session, 9 a.m., Theater room. All associates<\/li>\r\n \t<li>Lunch and message time, 11 a.m. On your own<\/li>\r\n \t<li>Second session, 1:30 p.m., Theater room. All associates<\/li>\r\n \t<li>Debrief, 2:30 p.m. West Conference room. Leadership team.<\/li>\r\n<\/ul>\r\n<\/div>\r\n<div>\r\n\r\nThe details for the day\u2019s brochure must go to the printer a week ahead. Could you please provide the titles to include? If there is any other information you think important, please let me know.\r\n\r\nYour reputation and experience means so much to the employees of QCom. Please send me the titles by April 15. I look forward to meeting you personally.\r\n\r\nDennis\r\n\r\ndhoffman@qcom.com\r\n\r\n303-101-3843\r\n\r\n<\/div>\r\n<\/div>\r\n<h2>Some of the improvements Dennis made<\/h2>\r\n<ul>\r\n \t<li>Spell out the date to make it easy for the reader. April 1, 2018<\/li>\r\n \t<li>Respect the speaker by spelling her organization\u2019s name right. Diversity NOW<\/li>\r\n \t<li>Provide a subject line that helps the speaker with a bit more detail: QCom Diversity Day Details and Confirmation Request<\/li>\r\n \t<li>Start with the main idea and focus on the receiver: The details you requested for your much anticipated talk follow. To promote your talk, could you please provide the title?<\/li>\r\n \t<li>Create a visual layout for the message that makes the detail easier to find. Use of paragraphs. Use of lists.<\/li>\r\n \t<li>Continue focusing on the reader with a you view. Starting more of the sentences with \u201cyou\u201d or the topics Rennata cares about.<\/li>\r\n \t<li>Use parallel structure to help detail stand out. In bullet list.<\/li>\r\n \t<li>Create focus and action in the closing paragraph. Specific speaker compliment and specific reminder date.<\/li>\r\n<\/ul>\r\n<h2>Contribute!<\/h2>\r\n<div style=\"margin-bottom: 8px;\">Did you have an idea for improving this content? We\u2019d love your input.<\/div>\r\n<a style=\"font-size: 10pt; font-weight: 600; color: #077fab; text-decoration: none; border: 2px solid #077fab; border-radius: 7px; padding: 5px 25px; text-align: center; cursor: pointer; line-height: 1.5em;\" href=\"https:\/\/docs.google.com\/document\/d\/1daUp_D2DvdVdUC_grSJ5Cw2XYBwiMk7sqAQXI8t_rkc\" target=\"_blank\" rel=\"noopener\">Improve this page<\/a><a style=\"margin-left: 16px;\" href=\"https:\/\/docs.google.com\/document\/d\/1vy-T6DtTF-BbMfpVEI7VP_R7w2A4anzYZLXR8Pk4Fu4\" target=\"_blank\" rel=\"noopener\">Learn More<\/a>","rendered":"<p>Let&#8217;s look back at Dennis&#8217;s email from the beginning on this module. How could things have gone better for Dennis and for Diversity Day if he had actively followed the writing process steps we just learned?<\/p>\n<h2>Plan<\/h2>\n<p>Dennis should have prepared for this direct message to confirm the speaker and get the title for the talk. Rennata, the receiver, will either be pleased or neutral about the details for her talk and the request for the title of the talk. If Dennis could do it over, here is the outline he might create:<\/p>\n<table>\n<thead>\n<tr>\n<th style=\"width: 93px;\">Components<\/th>\n<th style=\"width: 366px;\">Notes<\/th>\n<\/tr>\n<\/thead>\n<tbody>\n<tr>\n<td style=\"width: 93px;\">News<\/td>\n<td style=\"width: 366px;\">Need talk title and confirm diversity day arrangements. Thanks.<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 93px;\">Reasons<\/td>\n<td style=\"width: 366px;\">April 23 the day. Be here at 8:30. Done by 3:30. Need title of your talk for brochure publ on April 16.<\/td>\n<\/tr>\n<tr>\n<td style=\"width: 93px;\">Goodwill and Action<\/td>\n<td style=\"width: 366px;\">Benefit she\u2019ll bring to event. Date to confirm April 15.<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<h2>Write<\/h2>\n<p>Dennis&#8217;s preparation would help him see that his original message included too much irrelevant detail that hid his full message. He should focus on accomplishing the task he was asked to do and not put in all that other information.<\/p>\n<h2>Revise<\/h2>\n<p>After he wrote it, then he would revise the message with attention to the layout, white space, you-view, and proofreading to say the least. Here is what he could have produced, if only he had taken just a little more time to focus on his message.<\/p>\n<div class=\"textbox shaded\">\n<p>Date: April 1, 2018<\/p>\n<div>\n<p>To: Rennata Johnson, CEO of Diversity NOW &lt;rjohnson@diversitynow.com&gt;<\/p>\n<p>From:\u00a0Dennis Hoffman &lt;shoffman@qcom.com&gt;<\/p>\n<p>Re: Diversity Day<\/p>\n<p>The details you requested for your much anticipated April 23 talk follow. To promote your talk, could you please provide the title?<\/p>\n<p>Your expertise in corporate diversity training makes this a great day. Here is your schedule for the day:<\/p>\n<ul>\n<li>Opening coffee, 8:30 a.m., West Conference room. Leadership team.<\/li>\n<li>First session, 9 a.m., Theater room. All associates<\/li>\n<li>Lunch and message time, 11 a.m. On your own<\/li>\n<li>Second session, 1:30 p.m., Theater room. All associates<\/li>\n<li>Debrief, 2:30 p.m. West Conference room. Leadership team.<\/li>\n<\/ul>\n<\/div>\n<div>\n<p>The details for the day\u2019s brochure must go to the printer a week ahead. Could you please provide the titles to include? If there is any other information you think important, please let me know.<\/p>\n<p>Your reputation and experience means so much to the employees of QCom. Please send me the titles by April 15. I look forward to meeting you personally.<\/p>\n<p>Dennis<\/p>\n<p>dhoffman@qcom.com<\/p>\n<p>303-101-3843<\/p>\n<\/div>\n<\/div>\n<h2>Some of the improvements Dennis made<\/h2>\n<ul>\n<li>Spell out the date to make it easy for the reader. April 1, 2018<\/li>\n<li>Respect the speaker by spelling her organization\u2019s name right. Diversity NOW<\/li>\n<li>Provide a subject line that helps the speaker with a bit more detail: QCom Diversity Day Details and Confirmation Request<\/li>\n<li>Start with the main idea and focus on the receiver: The details you requested for your much anticipated talk follow. To promote your talk, could you please provide the title?<\/li>\n<li>Create a visual layout for the message that makes the detail easier to find. Use of paragraphs. Use of lists.<\/li>\n<li>Continue focusing on the reader with a you view. Starting more of the sentences with \u201cyou\u201d or the topics Rennata cares about.<\/li>\n<li>Use parallel structure to help detail stand out. In bullet list.<\/li>\n<li>Create focus and action in the closing paragraph. Specific speaker compliment and specific reminder date.<\/li>\n<\/ul>\n<h2>Contribute!<\/h2>\n<div style=\"margin-bottom: 8px;\">Did you have an idea for improving this content? We\u2019d love your input.<\/div>\n<p><a style=\"font-size: 10pt; font-weight: 600; color: #077fab; text-decoration: none; border: 2px solid #077fab; border-radius: 7px; padding: 5px 25px; text-align: center; cursor: pointer; line-height: 1.5em;\" href=\"https:\/\/docs.google.com\/document\/d\/1daUp_D2DvdVdUC_grSJ5Cw2XYBwiMk7sqAQXI8t_rkc\" target=\"_blank\" rel=\"noopener\">Improve this page<\/a><a style=\"margin-left: 16px;\" href=\"https:\/\/docs.google.com\/document\/d\/1vy-T6DtTF-BbMfpVEI7VP_R7w2A4anzYZLXR8Pk4Fu4\" target=\"_blank\" rel=\"noopener\">Learn More<\/a><\/p>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-91\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Original<\/div><ul class=\"citation-list\"><li>Putting It Together: Writing in Business. <strong>Authored by<\/strong>: Susan Kendall. <strong>Provided by<\/strong>: Lumen Learning. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":395986,"menu_order":21,"template":"","meta":{"_candela_citation":"[{\"type\":\"original\",\"description\":\"Putting It Together: Writing in Business\",\"author\":\"Susan Kendall\",\"organization\":\"Lumen Learning\",\"url\":\"\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"5ecedbb8-0015-4fb6-b975-c48df693845f","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-91","chapter","type-chapter","status-publish","hentry"],"part":70,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/pressbooks\/v2\/chapters\/91","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/wp\/v2\/users\/395986"}],"version-history":[{"count":2,"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/pressbooks\/v2\/chapters\/91\/revisions"}],"predecessor-version":[{"id":452,"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/pressbooks\/v2\/chapters\/91\/revisions\/452"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/pressbooks\/v2\/parts\/70"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/pressbooks\/v2\/chapters\/91\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/wp\/v2\/media?parent=91"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/pressbooks\/v2\/chapter-type?post=91"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/wp\/v2\/contributor?post=91"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/esc-businesscomskills\/wp-json\/wp\/v2\/license?post=91"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}