{"id":22,"date":"2014-08-19T07:11:32","date_gmt":"2014-08-19T07:11:32","guid":{"rendered":"https:\/\/courses.candelalearning.com\/principlesmktg1x2kscope\/?post_type=chapter&#038;p=22"},"modified":"2019-06-25T12:19:52","modified_gmt":"2019-06-25T12:19:52","slug":"1-5-introductory-marketing-assignment","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/chapter\/1-5-introductory-marketing-assignment\/","title":{"raw":"Assignment: Analyzing Marketing Efforts","rendered":"Assignment: Analyzing Marketing Efforts"},"content":{"raw":"<div class=\"im_section\">\r\n<div id=\"fwk-133234-ch01_s05_n01\" class=\"im_exercises im_editable im_block\">\r\n<h3 class=\"im_title\">Instructions<\/h3>\r\nChoose an organization that does marketing. Make it easy on yourself and choose a familiar organization for which you can observe the marketing efforts.\r\n\r\n<\/div>\r\n<div class=\"im_exercises im_editable im_block\"><\/div>\r\n<div class=\"im_exercises im_editable im_block\">If you choose a very large organization that markets many different products focus your paper on one product or product line. For example, if you choose Chevrolet do not address trucks but choose a particular model of truck, or Corvettes.<\/div>\r\n<div class=\"im_exercises im_editable im_block\"><\/div>\r\n<div class=\"im_exercises im_editable im_block\">You may choose any organization that you wish, as long as it is in good taste and markets something. If you have trouble choosing an organization, go to the mall, surf the Internet, or look in the yellow pages. You are surrounded by marketing!<\/div>\r\n<div class=\"im_exercises im_editable im_block\">\r\n<h3>Answer the following question:<\/h3>\r\n<\/div>\r\n<div class=\"im_exercises im_editable im_block\">\u00a0What marketing efforts can you see the company that you chose doing. Be specific using your understanding of product, place, promotion and price.<\/div>\r\n<div class=\"im_exercises im_editable im_block\"><\/div>\r\n<\/div>","rendered":"<div class=\"im_section\">\n<div id=\"fwk-133234-ch01_s05_n01\" class=\"im_exercises im_editable im_block\">\n<h3 class=\"im_title\">Instructions<\/h3>\n<p>Choose an organization that does marketing. Make it easy on yourself and choose a familiar organization for which you can observe the marketing efforts.<\/p>\n<\/div>\n<div class=\"im_exercises im_editable im_block\"><\/div>\n<div class=\"im_exercises im_editable im_block\">If you choose a very large organization that markets many different products focus your paper on one product or product line. For example, if you choose Chevrolet do not address trucks but choose a particular model of truck, or Corvettes.<\/div>\n<div class=\"im_exercises im_editable im_block\"><\/div>\n<div class=\"im_exercises im_editable im_block\">You may choose any organization that you wish, as long as it is in good taste and markets something. If you have trouble choosing an organization, go to the mall, surf the Internet, or look in the yellow pages. You are surrounded by marketing!<\/div>\n<div class=\"im_exercises im_editable im_block\">\n<h3>Answer the following question:<\/h3>\n<\/div>\n<div class=\"im_exercises im_editable im_block\">\u00a0What marketing efforts can you see the company that you chose doing. Be specific using your understanding of product, place, promotion and price.<\/div>\n<div class=\"im_exercises im_editable im_block\"><\/div>\n<\/div>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-22\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Shared previously<\/div><ul class=\"citation-list\"><li>Original content. <strong>Authored by<\/strong>: Larry Chase. <strong>Provided by<\/strong>: Tompkins Cortland Community College. <strong>Project<\/strong>: Project Kaleidoscope. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":7,"menu_order":6,"template":"","meta":{"_candela_citation":"[{\"type\":\"cc\",\"description\":\"Original content\",\"author\":\"Larry Chase\",\"organization\":\"Tompkins Cortland Community College\",\"url\":\"\",\"project\":\"Project Kaleidoscope\",\"license\":\"cc-by\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":"cc-by"},"chapter-type":[],"contributor":[],"license":[55],"class_list":["post-22","chapter","type-chapter","status-publish","hentry","license-cc-by"],"part":129,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/pressbooks\/v2\/chapters\/22","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/wp\/v2\/users\/7"}],"version-history":[{"count":9,"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/pressbooks\/v2\/chapters\/22\/revisions"}],"predecessor-version":[{"id":620,"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/pressbooks\/v2\/chapters\/22\/revisions\/620"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/pressbooks\/v2\/parts\/129"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/pressbooks\/v2\/chapters\/22\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/wp\/v2\/media?parent=22"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/pressbooks\/v2\/chapter-type?post=22"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/wp\/v2\/contributor?post=22"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/oakwood-principlesofmarketing\/wp-json\/wp\/v2\/license?post=22"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}