Marketing and Sales

SUNY OER Courses

SUNY OER Services offers template courses that can serve as starting points for your own development. You can mix, match, and adapt anything from the courses below quite easily.

These courses are delivered via the Lumen Learning platform, and can be integrated into your LMS (Blackboard, Canvas, Moodle) quite easily.

Additional Offerings

Beyond what’s already hosted inside the SUNY OER Services platform, many OER collections contain useful material for Marketing and Sales courses. If you have suggestions of public domain or Creative Commons content to add here, please let us know.

Title Source License Notes
Advertising and Promotion Saylor/Flat World Course materials are CC BY; textbook is CC BY-NC-SA. Some linked materials within course are copyrighted, though; use care Course on principles of advertising and its role in the promotional mix
The Essential Guide to Online Marketing Saylor/Flat World CC BY-NC-SA Textbook
Legal Aspects of Marketing and Sales Saylor/Flat World CC BY-NC-SA Textbook
The Power of Selling Saylor/Flat World CC BY-NC-SA Textbook
Boundless Marketing Boundless CC BY-SA Textbook
Principles of Marketing Saylor/Flat World CC BY, except where otherwise noted (textbook is CC BY-NC-SA) Course
Accounting Cost Concepts Wiki CC BY-SA How-to
PMT Function Wiki CC BY-SA How-to
Marketing Dictionary MASB CC BY Marketing dictionary

If you’d like to utilize any of the above resources in your own classroom, you’re welcome to

  • link directly to them in your learning management system (LMS)
  • copy and paste these materials into any format you’d like (a page in your LMS or a Word document, etc.). Include the copyright information and attribute the source as needed
  • print out materials and distribute them in your classroom. Include the copyright information and attribute the source as needed
  • talk with SUNY OER Services about integrating them into your LMS
  • talk with SUNY OER Services about collecting them in a bound, printed version to provide through your campus bookstore
The timeline for these last two options can vary, and will be discussed as part of your consultation with SUNY OER Services. Get started with consultation services here.