We all probably understand logistics better than we think, and in part that is thanks to the UPS commercials where they boil down logistics to its foundation: getting things where they need to be, when they need to be there at a cost that is acceptable to both the seller and buyer. Taking a broad view of logistics we will also look at the idea of export vs. import vs. countertrade. Countertrade may be a new term to you – but we all understand the good old fashioned “Barter System” …. well, countertrade is international barter among governments, businesses and industries. For an interesting look at this, follow this link and read about how in 1994 Mercedes Benz countertraded trucks for BANANAS!
LEARNING OUTCOMES
After you complete the required assignments you will be able to:
- Define logistics and the logistical challenges faced by international trade
- Explain Offshoring and outsourcing how they can support global business
- Explain the advantages and disadvantages of exporting, importing and countertrade