{"id":7591,"date":"2016-09-29T20:25:49","date_gmt":"2016-09-29T20:25:49","guid":{"rendered":"https:\/\/courses.lumenlearning.com\/masterybusiness2xngcxmasterspring2016\/?post_type=chapter&#038;p=7591"},"modified":"2017-03-31T17:44:30","modified_gmt":"2017-03-31T17:44:30","slug":"outcome-pricing-strategies","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/suny-hccc-introbusiness\/chapter\/outcome-pricing-strategies\/","title":{"raw":"Outcome: Pricing Strategies","rendered":"Outcome: Pricing Strategies"},"content":{"raw":"<h2>What you'll learn to do: explain common pricing strategies and how organizations use them<\/h2>\r\nIn this section you'll learn about some very specific, yet\u00a0standard pricing strategies that organizations use to meet their objectives and address consumer perceptions of value.\r\n\r\nThe specific things you\u2019ll learn in this section include the following:\r\n<ul>\r\n \t<li style=\"font-weight: 400;\">Explain pricing from the customer\u2019s viewpoint<\/li>\r\n \t<li style=\"font-weight: 400;\">Describe the objectives businesses hope to achieve with product pricing<\/li>\r\n \t<li style=\"font-weight: 400;\">Explain the cost-plus pricing method<\/li>\r\n \t<li style=\"font-weight: 400;\">Explain the methods businesses use for discounts and allowances<\/li>\r\n<\/ul>","rendered":"<h2>What you&#8217;ll learn to do: explain common pricing strategies and how organizations use them<\/h2>\n<p>In this section you&#8217;ll learn about some very specific, yet\u00a0standard pricing strategies that organizations use to meet their objectives and address consumer perceptions of value.<\/p>\n<p>The specific things you\u2019ll learn in this section include the following:<\/p>\n<ul>\n<li style=\"font-weight: 400;\">Explain pricing from the customer\u2019s viewpoint<\/li>\n<li style=\"font-weight: 400;\">Describe the objectives businesses hope to achieve with product pricing<\/li>\n<li style=\"font-weight: 400;\">Explain the cost-plus pricing method<\/li>\n<li style=\"font-weight: 400;\">Explain the methods businesses use for discounts and allowances<\/li>\n<\/ul>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-7591\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Original<\/div><ul class=\"citation-list\"><li>Outcome: Pricing Strategies. <strong>Provided by<\/strong>: Linda Williams and Lumen Learning. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":26,"menu_order":4,"template":"","meta":{"_candela_citation":"[{\"type\":\"original\",\"description\":\"Outcome: Pricing 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