According to the author, the world did not need another introductory text in mass communication. But the world did need another kind of introductory text in mass communication, and that is how Understanding Media and Culture: An Introduction to Mass Communication was birthed.
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Cover Image: Authored by: Stellan Johansson. Located at: https://unsplash.com/@stellanj. Content Type: Public Domain Content. License: CC0: No Rights Reserved.
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