{"id":77,"date":"2017-07-26T17:53:07","date_gmt":"2017-07-26T17:53:07","guid":{"rendered":"https:\/\/courses.lumenlearning.com\/wm-principlesofmanagement\/?post_type=chapter&#038;p=77"},"modified":"2017-08-09T17:38:07","modified_gmt":"2017-08-09T17:38:07","slug":"why-it-matters-environments-and-strategic-management","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/chapter\/why-it-matters-environments-and-strategic-management\/","title":{"raw":"Why It Matters: Environments and Strategic Management","rendered":"Why It Matters: Environments and Strategic Management"},"content":{"raw":"<h2>Why does a business need to understand the environment and strategy?<\/h2>\r\n<div align=\"center\">\r\n<table>\r\n<tbody>\r\n<tr>\r\n<td><img class=\"wp-image-583 size-medium aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/1972\/2017\/06\/26165457\/Walmart-300x194.png\" alt=\"Walmart store sign\" width=\"300\" height=\"194\" \/><\/td>\r\n<td style=\"text-align: center;\"><strong>VS.<\/strong><\/td>\r\n<td><img class=\"wp-image-582 size-medium aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/1972\/2017\/06\/26165447\/Amazon-300x152.png\" alt=\"Amazon.com\" width=\"300\" height=\"152\" \/><\/td>\r\n<\/tr>\r\n<\/tbody>\r\n<\/table>\r\n<\/div>\r\nImagine you\u2019ve been working in the business world for a number of years and you have just been promoted to your dream job as head of North American operations for Walmart. As you\u2019re settling into your new office, your boss, the CEO, drops by unexpectedly.\u00a0 He sits down and says, \u201cI\u2019m excited to have you in this new role, and I know you\u2019re going to do fantastic.\u201d\u00a0 Then he pauses briefly and continues, \u201cNow tell me\u2014what are you going to do about Amazon?\u201d\r\n\r\nYou knew this question was going to come, but you weren\u2019t expecting it before you had even unpacked.\u00a0 This is the question on everyone\u2019s mind: how are you going to handle the competitive threat posed by Amazon? Stated another way, given the current political, social, and competitive environments, what is your strategy to succeed?\r\n\r\nIn this module, you will learn about the importance of crafting a well-thought-out strategy in order to be successful in business. You will learn techniques to assess the environments in which your organization operates and how to maneuver within them to achieve a favorable outcome.","rendered":"<h2>Why does a business need to understand the environment and strategy?<\/h2>\n<div style=\"margin: auto;\">\n<table>\n<tbody>\n<tr>\n<td><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-583 size-medium aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/1972\/2017\/06\/26165457\/Walmart-300x194.png\" alt=\"Walmart store sign\" width=\"300\" height=\"194\" \/><\/td>\n<td style=\"text-align: center;\"><strong>VS.<\/strong><\/td>\n<td><img loading=\"lazy\" decoding=\"async\" class=\"wp-image-582 size-medium aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/1972\/2017\/06\/26165447\/Amazon-300x152.png\" alt=\"Amazon.com\" width=\"300\" height=\"152\" \/><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<\/div>\n<p>Imagine you\u2019ve been working in the business world for a number of years and you have just been promoted to your dream job as head of North American operations for Walmart. As you\u2019re settling into your new office, your boss, the CEO, drops by unexpectedly.\u00a0 He sits down and says, \u201cI\u2019m excited to have you in this new role, and I know you\u2019re going to do fantastic.\u201d\u00a0 Then he pauses briefly and continues, \u201cNow tell me\u2014what are you going to do about Amazon?\u201d<\/p>\n<p>You knew this question was going to come, but you weren\u2019t expecting it before you had even unpacked.\u00a0 This is the question on everyone\u2019s mind: how are you going to handle the competitive threat posed by Amazon? Stated another way, given the current political, social, and competitive environments, what is your strategy to succeed?<\/p>\n<p>In this module, you will learn about the importance of crafting a well-thought-out strategy in order to be successful in business. You will learn techniques to assess the environments in which your organization operates and how to maneuver within them to achieve a favorable outcome.<\/p>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-77\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Original<\/div><ul class=\"citation-list\"><li>Why It Matters: Environments and Strategic Management. <strong>Authored by<\/strong>: Jeff Heflin and Lumen Learning. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Shared previously<\/div><ul class=\"citation-list\"><li>Walmart Store Sign. <strong>Authored by<\/strong>: MikeMozartJeepersMedia. <strong>Located at<\/strong>: <a target=\"_blank\" href=\"https:\/\/commons.wikimedia.org\/wiki\/File:Walmart_Store_Sign.jpg\">https:\/\/commons.wikimedia.org\/wiki\/File:Walmart_Store_Sign.jpg<\/a>. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><li>Amazon Logo. <strong>Authored by<\/strong>: Claudio Toledo. <strong>Located at<\/strong>: <a target=\"_blank\" href=\"https:\/\/www.flickr.com\/photos\/catr\/2443946244\">https:\/\/www.flickr.com\/photos\/catr\/2443946244<\/a>. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":21046,"menu_order":1,"template":"","meta":{"_candela_citation":"[{\"type\":\"original\",\"description\":\"Why It Matters: Environments and Strategic Management\",\"author\":\"Jeff Heflin and Lumen Learning\",\"organization\":\"\",\"url\":\"\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"},{\"type\":\"cc\",\"description\":\"Walmart Store Sign\",\"author\":\"MikeMozartJeepersMedia\",\"organization\":\"\",\"url\":\"https:\/\/commons.wikimedia.org\/wiki\/File:Walmart_Store_Sign.jpg\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"},{\"type\":\"cc\",\"description\":\"Amazon Logo\",\"author\":\"Claudio Toledo\",\"organization\":\"\",\"url\":\"https:\/\/www.flickr.com\/photos\/catr\/2443946244\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"46689786-32ab-4b1b-8807-819100edb8a4","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-77","chapter","type-chapter","status-publish","hentry"],"part":43,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/pressbooks\/v2\/chapters\/77","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/wp\/v2\/users\/21046"}],"version-history":[{"count":8,"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/pressbooks\/v2\/chapters\/77\/revisions"}],"predecessor-version":[{"id":1007,"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/pressbooks\/v2\/chapters\/77\/revisions\/1007"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/pressbooks\/v2\/parts\/43"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/pressbooks\/v2\/chapters\/77\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/wp\/v2\/media?parent=77"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/pressbooks\/v2\/chapter-type?post=77"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/wp\/v2\/contributor?post=77"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-mcc-supervision\/wp-json\/wp\/v2\/license?post=77"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}