7.5 Key Terms and Study Questions

Key Takeaway

  • A text message is a brief written message sent and received using a digital device. It is useful for informal, brief, time-sensitive communication.
  • E-mail is useful for both internal and external business communications. The content and formatting of an e-mail message should reflect professionalism and follow the rules of netiquette.
  • Social customs that exist in traditional, live, human interaction also influence the rules and customs by which we interact with each other in the online environment.
  • Memos are brief business documents usually used internally to inform or persuade employees concerning business decisions on policy, procedure, or actions.
  • Letters are brief, print messages often used externally to inform or persuade customers, vendors, or the public.
  • A letter has fifteen parts, each fulfilling a specific function.

Key Terms:

  • Netiquette – refers to etiquette, or protocols and norms for communication, on the Internet.
  • Texting – written communication in the form of brief messages on a digital device
  • E-mail – electronic mail
  • Memo – used for communicating policies, procedures, or related official business within an organization. It is often written from a one-to-all perspective (like mass communication), broadcasting a message to an audience, rather than one-on-one, interpersonal communication. It may also be used to update a team on activities for a given project, or to inform a specific group within a company of an event, action, or observance.
  • Grapevine – the unofficial, informal communication network within an organization
  • Letters – brief messages sent to recipients that are often outside the organization


Study Questions:

SQ1 – What is Text, E-mail, and Netiquette? How does it play a role in business communication? 

  • A text message is a brief written message sent and received using a digital device. It is useful for informal, brief, time-sensitive communication.
  • E-mail is useful for both internal and external business communications. The content and formatting of an e-mail message should reflect professionalism and follow the rules of netiquette.
  • Social customs that exist in traditional, live, human interaction also influence the rules and customs by which we interact with each other in the online environment.

SQ2 – What is a memo?

  • Memos are brief business documents usually used internally to inform or persuade employees concerning business decisions on policy, procedure, or actions.

SQ3 – What is a business letter? What is its purpose and how can it be used? 

  • Memos are brief business documents usually used internally to inform or persuade employees concerning business decisions on policy, procedure, or actions.
  • Letters are brief, print messages often used externally to inform or persuade customers, vendors, or the public. A letter has fifteen parts, each fulfilling a specific function.