{"id":455,"date":"2020-11-22T17:55:03","date_gmt":"2020-11-22T17:55:03","guid":{"rendered":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/chapter\/9-1-text-e-mail-and-netiquette\/"},"modified":"2023-04-28T16:46:20","modified_gmt":"2023-04-28T16:46:20","slug":"7-1-text-e-mail-and-netiquette","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/chapter\/7-1-text-e-mail-and-netiquette\/","title":{"raw":"7.1 Text, E-mail, and Netiquette","rendered":"7.1 Text, E-mail, and Netiquette"},"content":{"raw":"<div id=\"mclean-ch09_s01_n01\" class=\"bcc-box bcc-highlight\">\r\n<h3 class=\"title\">Learning Objectives<\/h3>\r\n<ol id=\"mclean-ch09_s01_l01\" class=\"orderedlist\">\r\n \t<li>Discuss the role of text messaging in business communication.<\/li>\r\n \t<li>Write effective e-mails for both internal and external communication.<\/li>\r\n \t<li>Demonstrate the appropriate use of netiquette.<\/li>\r\n<\/ol>\r\n<\/div>\r\n<p id=\"mclean-ch09_s01_p01\" class=\"para editable block\">Text messages and e-mails are part of our communication landscape, and skilled business communicators consider them a valuable tool to connect. <strong>Netiquette<\/strong>\u00a0refers to etiquette, or protocols and norms for communication, on the Internet.<\/p>\r\n\r\n<div id=\"mclean-ch09_s01_s01\" class=\"section\">\r\n<h2 class=\"title editable block\">Texting<\/h2>\r\n<p id=\"mclean-ch09_s01_s01_p01\" class=\"para editable block\">Whatever digital device you use, written communication in the form of brief messages, or <strong>texting<\/strong>, has become a common way to connect. It is useful for short exchanges, and is a convenient way to stay connected with others when talking on the phone would be cumbersome. Texting is not useful for long or complicated messages, and careful consideration should be given to the audience.<\/p>\r\n<p id=\"mclean-ch09_s01_s01_p02\" class=\"para editable block\">It is often said that you can tell how old someone is by how he or she inputs a phone number on a cell phone. If the person uses his or her thumb while holding the digital device, that person may have been raised on video games and be adept at one-handed interfaces. If he holds the digital device with one hand and inputs the number with the other, he may be over thirty, or may be less comfortable with some technological devices. Of course, there is no actual correlation between input and age, but it is a useful example to use when considering who your audience is when writing a text message. If the person is a one-hander, and knows all the abbreviations common to texting, you may be able to use similar codes to communicate effectively. If the person is a two-hander, you are better off using fewer words and spelling them out. Texting can be a great tool for connecting while on the go, but consider your audience and your company, and choose words, terms, or abbreviations that will deliver your message.<\/p>\r\n\r\n<div id=\"mclean-ch09_s01_s01_s01\" class=\"section\">\r\n<h2 class=\"title editable block\">Tips for Effective Business Texting<\/h2>\r\n<ul id=\"mclean-ch09_s01_s01_s01_l01\" class=\"itemizedlist editable block\">\r\n \t<li>Know your recipient; \u201c? % dsct\u201d may be an understandable way to ask a close associate what the proper discount is to offer a certain customer, but if you are writing a text to your boss, it might be wiser to write, \u201cwhat % discount does Murray get on $1K order?\u201d<\/li>\r\n \t<li>Anticipate unintentional misinterpretation. Texting often uses symbols and codes to represent thoughts, ideas, and emotions. Given the complexity of communication, and the useful but limited tool of texting, be aware of its limitation and prevent misinterpretation with brief messages.<\/li>\r\n \t<li>Contacting someone too frequently can border on harassment. Texting is a tool. Use it when appropriate but don\u2019t abuse it.<\/li>\r\n \t<li>Unplug yourself once in awhile. Do you feel constantly connected? Do you feel lost or \u201cout of it\u201d if you don\u2019t have your cell phone and cannot connect to people, even for fifteen minutes? Sometimes being unavailable for a time can be healthy\u2014everything in moderation, including texting.<\/li>\r\n \t<li>Don\u2019t text and drive. Research shows that the likelihood of an accident increases dramatically if the driver is texting behind the wheel (Houston Chronicle, 2009). Being in an accident while conducting company business would reflect poorly on your judgment as well as on your employer.<\/li>\r\n<\/ul>\r\n<\/div>\r\n<\/div>\r\n<div id=\"mclean-ch09_s01_s02\" class=\"section\">\r\n<h2 class=\"title editable block\">E-mail<\/h2>\r\n<p id=\"mclean-ch09_s01_s02_p01\" class=\"para editable block\">Electronic mail, usually called <strong>e-mail<\/strong>, is quite familiar to most students and workers. It may be used like text, or synchronous chat, and it can be delivered to a cell phone. In business, it has largely replaced print hard copy letters for external (outside the company) correspondence, as well as taking the place of memos for internal (within the company) communication (Guffey, 2008). E-mail can be very useful for messages that have slightly more content than a text message, but it is still best used for fairly brief messages.<\/p>\r\n<p id=\"mclean-ch09_s01_s02_p02\" class=\"para editable block\">Many businesses use automated e-mails to acknowledge communications from the public, or to remind associates that periodic reports or payments are due. You may also be assigned to \u201cpopulate\u201d a form e-mail in which standard paragraphs are used but you choose from a menu of sentences to make the wording suitable for a particular transaction.<\/p>\r\n<p id=\"mclean-ch09_s01_s02_p03\" class=\"para editable block\">E-mails may be informal in personal contexts, but business communication requires attention to detail, awareness that your e-mail reflects you and your company, and a professional tone so that it may be forwarded to any third party if needed. E-mail often serves to exchange information within organizations. Although e-mail may have an informal feel, remember that when used for business, it needs to convey professionalism and respect. Never write or send anything that you wouldn\u2019t want read in public or in front of your company president.<\/p>\r\n\r\n<div id=\"mclean-ch09_s01_s02_s01\" class=\"section\">\r\n<h2 class=\"title editable block\">Tips for Effective Business E-mails<\/h2>\r\n<ul id=\"mclean-ch09_s01_s02_s01_l01\" class=\"itemizedlist editable block\">\r\n \t<li>Proper salutations should demonstrate respect and avoid mix-ups in case a message is accidentally sent to the wrong recipient. For example, use a salutation like \u201cDear Ms. X\u201d (external) or \u201cHi Barry\u201d (internal).<\/li>\r\n \t<li>Subject lines should be clear, brief, and specific. This helps the recipient understand the essence of the message. For example, \u201cProposal attached\u201d or \u201cYour question of 10\/25.\u201d<\/li>\r\n \t<li>Close with a signature. Identify yourself by creating a signature block that automatically contains your name and business contact information.<\/li>\r\n \t<li>Avoid abbreviations. An e-mail is not a text message, and the audience may not find your wit cause to ROTFLOL (roll on the floor laughing out loud).<\/li>\r\n \t<li>Be brief. Omit unnecessary words.<\/li>\r\n \t<li>Use a good format. Include line breaks between sentences or divide your message into brief paragraphs for ease of reading. A good e-mail should get to the point and conclude in three small paragraphs or less.<\/li>\r\n \t<li>Reread, revise, and review. Catch and correct spelling and grammar mistakes before you press \u201csend.\u201d It will take more time and effort to undo the problems caused by a hasty, poorly written e-mail than to get it right the first time.<\/li>\r\n \t<li>Reply promptly. Watch out for an emotional response\u2014never reply in anger\u2014but make a habit of replying to all e-mails within twenty-four hours, even if only to say that you will provide the requested information in forty-eight or seventy-two hours.<\/li>\r\n \t<li>Use \u201cReply All\u201d sparingly. Do not send your reply to everyone who received the initial e-mail unless your message absolutely needs to be read by the entire group.<\/li>\r\n \t<li>Avoid using all caps. Capital letters are used on the Internet to communicate emphatic emotion or yelling and are considered rude.<\/li>\r\n \t<li>Test links. If you include a link, test it to make sure it is complete.<\/li>\r\n \t<li>E-mail ahead of time if you are going to attach large files (audio and visual files are often quite large) to prevent exceeding the recipient\u2019s mailbox limit or triggering the spam filter.<\/li>\r\n \t<li>Give feedback or follow up. If you don\u2019t get a response in twenty-four hours, e-mail or call. Spam filters may have intercepted your message, so your recipient may never have received it.<\/li>\r\n<\/ul>\r\n<p id=\"mclean-ch09_s01_s02_s01_p01\" class=\"para editable block\">Let\u2019s look at two examples of business e-mail. In <a class=\"xref\" href=\"#mclean-ch09_s01_s02_s01_f01\">Figure 7.1<\/a>, we have an e-mail form. In <a class=\"xref\" href=\"#mclean-ch09_s01_s02_s01_f02\">Figure 7.2<\/a>, we have a letter written specifically for the situation and audience.<\/p>\r\n\r\n<div id=\"mclean-ch09_s01_s02_s01_f01\" class=\"\u201dcaption&quot;\" style=\"text-align: center; font-size: .8em;\">\r\n<p class=\"title\"><span class=\"title-prefix\">Figure 7.1<\/span><\/p>\r\n<a href=\"\/app\/uploads\/sites\/22\/2015\/08\/a13ad32b3674489168aa87b72aeaf1ac.jpg\"><img style=\"max-width: 497px;\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/5485\/2020\/11\/22175459\/a13ad32b3674489168aa87b72aeaf1ac.jpg\" alt=\"An example letter of a store thanking a customer for their business\" \/><\/a>\r\n\r\n<\/div>\r\n<div id=\"mclean-ch09_s01_s02_s01_f02\" class=\"\u201dcaption&quot;\" style=\"text-align: center; font-size: .8em;\">\r\n<p class=\"title\"><span class=\"title-prefix\">Figure 7.2<\/span><\/p>\r\n<a href=\"\/app\/uploads\/sites\/22\/2015\/08\/2e8b4defeeac0f1488b42bfb57b5b065.jpg\"><img style=\"max-width: 497px;\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/5485\/2020\/11\/22175501\/2e8b4defeeac0f1488b42bfb57b5b065.jpg\" alt=\"A politely worded letter asking a company to keep its employees out of undesignated areas\" \/><\/a>\r\n\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<div id=\"mclean-ch09_s01_s03\" class=\"section\">\r\n<h2 class=\"title editable block\">Netiquette<\/h2>\r\n<p id=\"mclean-ch09_s01_s03_p01\" class=\"para editable block\">We create personal pages, post messages, and interact via mediated technologies as a normal part of our careers, but how we conduct ourselves can leave a lasting image, literally. The photograph you posted on your social media page may have been seen by your potential employer, or that nasty remark in a post may come back to haunt you later. Some time ago, when the Internet was a new phenomenon, Virginia Shea laid out a series of ground rules for communication online that continue to serve us today.<\/p>\r\n\r\n<div id=\"mclean-ch09_s01_s03_s01\" class=\"section\">\r\n<h2 class=\"title editable block\">Virginia Shea\u2019s Rules of Netiquette<\/h2>\r\n<ul id=\"mclean-ch09_s01_s03_s01_l01\" class=\"itemizedlist editable block\">\r\n \t<li>Remember the human on the other side of the electronic communication.<\/li>\r\n \t<li>Adhere to the same standards of behavior online that you follow in real life.<\/li>\r\n \t<li>Know where you are in cyberspace.<\/li>\r\n \t<li>Respect other people\u2019s time and bandwidth.<\/li>\r\n \t<li>Make yourself look good online.<\/li>\r\n \t<li>Share expert knowledge.<\/li>\r\n \t<li>Keep flame wars under control.<\/li>\r\n \t<li>Respect other people\u2019s privacy.<\/li>\r\n \t<li>Don\u2019t abuse your power.<\/li>\r\n \t<li>Be forgiving of other people\u2019s mistakes (Shea, 1994).<\/li>\r\n<\/ul>\r\n<p id=\"mclean-ch09_s01_s03_s01_p01\" class=\"para editable block\">Her rules speak for themselves and remind us that the golden rule (treat others as you would like to be treated) is relevant wherever there is human interaction.<\/p>\r\n\r\n<div id=\"mclean-ch09_s01_s03_s01_n02\" class=\"bcc-box bcc-info\">\r\n<h3 class=\"title\">Exercises<\/h3>\r\n<ol id=\"mclean-ch09_s01_s03_s01_l03\" class=\"orderedlist\">\r\n \t<li>Write a text message in your normal use of language. It should use all your normal abbreviations (e.g., FWIW, IMHO, LOL), even if not everyone understands them.<\/li>\r\n \t<li>Find an example of an e-mail that you wish you had never sent or received. Rewrite it to eliminate the characteristics that you find problematic. Share it with your classmates.<\/li>\r\n \t<li>Choose at least three e-mails you have sent or received that are good examples of business communication. What makes them good examples? Could they be improved in any way? Share your suggestions with classmates.<\/li>\r\n \t<li>When is e-mail inappropriate? Why?<\/li>\r\n \t<li>Find a \u201cflame war,\u201d or heated discussion in an online forum and note how it is handled. Compare the results with your classmates.<\/li>\r\n \t<li>In your experience, how do people behave when they interact online? Share your observations with your classmates.<\/li>\r\n<\/ol>\r\n<\/div>\r\n<\/div>\r\n<\/div>\r\n<h2>References<\/h2>\r\nGuffey, M. (2008). <em class=\"emphasis\">Essentials of business communication<\/em> (7th ed.). Mason, OH: Thomson\/Wadsworth.\r\n\r\nHouston Chronicle. (2009, September 23). Deadly distraction: Texting while driving, twice as risky as drunk driving, should be banned. <em class=\"emphasis\">Houston Chronicle<\/em> (3 STAR R.O. ed.), p. B8. Retrieved from <a class=\"link\" href=\"http:\/\/www.chron.com\/CDA\/archives\/archive.mpl?id=2009_4791006\" target=\"_blank\" rel=\"noopener noreferrer\">http:\/\/www.chron.com\/CDA\/archives\/archive.mpl?id=2009_4791006<\/a>.\r\n\r\nShea, V. (1994). <em class=\"emphasis\">Netiquette<\/em>. San Francisco, CA: Albion Books.","rendered":"<div id=\"mclean-ch09_s01_n01\" class=\"bcc-box bcc-highlight\">\n<h3 class=\"title\">Learning Objectives<\/h3>\n<ol id=\"mclean-ch09_s01_l01\" class=\"orderedlist\">\n<li>Discuss the role of text messaging in business communication.<\/li>\n<li>Write effective e-mails for both internal and external communication.<\/li>\n<li>Demonstrate the appropriate use of netiquette.<\/li>\n<\/ol>\n<\/div>\n<p id=\"mclean-ch09_s01_p01\" class=\"para editable block\">Text messages and e-mails are part of our communication landscape, and skilled business communicators consider them a valuable tool to connect. <strong>Netiquette<\/strong>\u00a0refers to etiquette, or protocols and norms for communication, on the Internet.<\/p>\n<div id=\"mclean-ch09_s01_s01\" class=\"section\">\n<h2 class=\"title editable block\">Texting<\/h2>\n<p id=\"mclean-ch09_s01_s01_p01\" class=\"para editable block\">Whatever digital device you use, written communication in the form of brief messages, or <strong>texting<\/strong>, has become a common way to connect. It is useful for short exchanges, and is a convenient way to stay connected with others when talking on the phone would be cumbersome. Texting is not useful for long or complicated messages, and careful consideration should be given to the audience.<\/p>\n<p id=\"mclean-ch09_s01_s01_p02\" class=\"para editable block\">It is often said that you can tell how old someone is by how he or she inputs a phone number on a cell phone. If the person uses his or her thumb while holding the digital device, that person may have been raised on video games and be adept at one-handed interfaces. If he holds the digital device with one hand and inputs the number with the other, he may be over thirty, or may be less comfortable with some technological devices. Of course, there is no actual correlation between input and age, but it is a useful example to use when considering who your audience is when writing a text message. If the person is a one-hander, and knows all the abbreviations common to texting, you may be able to use similar codes to communicate effectively. If the person is a two-hander, you are better off using fewer words and spelling them out. Texting can be a great tool for connecting while on the go, but consider your audience and your company, and choose words, terms, or abbreviations that will deliver your message.<\/p>\n<div id=\"mclean-ch09_s01_s01_s01\" class=\"section\">\n<h2 class=\"title editable block\">Tips for Effective Business Texting<\/h2>\n<ul id=\"mclean-ch09_s01_s01_s01_l01\" class=\"itemizedlist editable block\">\n<li>Know your recipient; \u201c? % dsct\u201d may be an understandable way to ask a close associate what the proper discount is to offer a certain customer, but if you are writing a text to your boss, it might be wiser to write, \u201cwhat % discount does Murray get on $1K order?\u201d<\/li>\n<li>Anticipate unintentional misinterpretation. Texting often uses symbols and codes to represent thoughts, ideas, and emotions. Given the complexity of communication, and the useful but limited tool of texting, be aware of its limitation and prevent misinterpretation with brief messages.<\/li>\n<li>Contacting someone too frequently can border on harassment. Texting is a tool. Use it when appropriate but don\u2019t abuse it.<\/li>\n<li>Unplug yourself once in awhile. Do you feel constantly connected? Do you feel lost or \u201cout of it\u201d if you don\u2019t have your cell phone and cannot connect to people, even for fifteen minutes? Sometimes being unavailable for a time can be healthy\u2014everything in moderation, including texting.<\/li>\n<li>Don\u2019t text and drive. Research shows that the likelihood of an accident increases dramatically if the driver is texting behind the wheel (Houston Chronicle, 2009). Being in an accident while conducting company business would reflect poorly on your judgment as well as on your employer.<\/li>\n<\/ul>\n<\/div>\n<\/div>\n<div id=\"mclean-ch09_s01_s02\" class=\"section\">\n<h2 class=\"title editable block\">E-mail<\/h2>\n<p id=\"mclean-ch09_s01_s02_p01\" class=\"para editable block\">Electronic mail, usually called <strong>e-mail<\/strong>, is quite familiar to most students and workers. It may be used like text, or synchronous chat, and it can be delivered to a cell phone. In business, it has largely replaced print hard copy letters for external (outside the company) correspondence, as well as taking the place of memos for internal (within the company) communication (Guffey, 2008). E-mail can be very useful for messages that have slightly more content than a text message, but it is still best used for fairly brief messages.<\/p>\n<p id=\"mclean-ch09_s01_s02_p02\" class=\"para editable block\">Many businesses use automated e-mails to acknowledge communications from the public, or to remind associates that periodic reports or payments are due. You may also be assigned to \u201cpopulate\u201d a form e-mail in which standard paragraphs are used but you choose from a menu of sentences to make the wording suitable for a particular transaction.<\/p>\n<p id=\"mclean-ch09_s01_s02_p03\" class=\"para editable block\">E-mails may be informal in personal contexts, but business communication requires attention to detail, awareness that your e-mail reflects you and your company, and a professional tone so that it may be forwarded to any third party if needed. E-mail often serves to exchange information within organizations. Although e-mail may have an informal feel, remember that when used for business, it needs to convey professionalism and respect. Never write or send anything that you wouldn\u2019t want read in public or in front of your company president.<\/p>\n<div id=\"mclean-ch09_s01_s02_s01\" class=\"section\">\n<h2 class=\"title editable block\">Tips for Effective Business E-mails<\/h2>\n<ul id=\"mclean-ch09_s01_s02_s01_l01\" class=\"itemizedlist editable block\">\n<li>Proper salutations should demonstrate respect and avoid mix-ups in case a message is accidentally sent to the wrong recipient. For example, use a salutation like \u201cDear Ms. X\u201d (external) or \u201cHi Barry\u201d (internal).<\/li>\n<li>Subject lines should be clear, brief, and specific. This helps the recipient understand the essence of the message. For example, \u201cProposal attached\u201d or \u201cYour question of 10\/25.\u201d<\/li>\n<li>Close with a signature. Identify yourself by creating a signature block that automatically contains your name and business contact information.<\/li>\n<li>Avoid abbreviations. An e-mail is not a text message, and the audience may not find your wit cause to ROTFLOL (roll on the floor laughing out loud).<\/li>\n<li>Be brief. Omit unnecessary words.<\/li>\n<li>Use a good format. Include line breaks between sentences or divide your message into brief paragraphs for ease of reading. A good e-mail should get to the point and conclude in three small paragraphs or less.<\/li>\n<li>Reread, revise, and review. Catch and correct spelling and grammar mistakes before you press \u201csend.\u201d It will take more time and effort to undo the problems caused by a hasty, poorly written e-mail than to get it right the first time.<\/li>\n<li>Reply promptly. Watch out for an emotional response\u2014never reply in anger\u2014but make a habit of replying to all e-mails within twenty-four hours, even if only to say that you will provide the requested information in forty-eight or seventy-two hours.<\/li>\n<li>Use \u201cReply All\u201d sparingly. Do not send your reply to everyone who received the initial e-mail unless your message absolutely needs to be read by the entire group.<\/li>\n<li>Avoid using all caps. Capital letters are used on the Internet to communicate emphatic emotion or yelling and are considered rude.<\/li>\n<li>Test links. If you include a link, test it to make sure it is complete.<\/li>\n<li>E-mail ahead of time if you are going to attach large files (audio and visual files are often quite large) to prevent exceeding the recipient\u2019s mailbox limit or triggering the spam filter.<\/li>\n<li>Give feedback or follow up. If you don\u2019t get a response in twenty-four hours, e-mail or call. Spam filters may have intercepted your message, so your recipient may never have received it.<\/li>\n<\/ul>\n<p id=\"mclean-ch09_s01_s02_s01_p01\" class=\"para editable block\">Let\u2019s look at two examples of business e-mail. In <a class=\"xref\" href=\"#mclean-ch09_s01_s02_s01_f01\">Figure 7.1<\/a>, we have an e-mail form. In <a class=\"xref\" href=\"#mclean-ch09_s01_s02_s01_f02\">Figure 7.2<\/a>, we have a letter written specifically for the situation and audience.<\/p>\n<div id=\"mclean-ch09_s01_s02_s01_f01\" class=\"\u201dcaption&quot;\" style=\"text-align: center; font-size: .8em;\">\n<p class=\"title\"><span class=\"title-prefix\">Figure 7.1<\/span><\/p>\n<p><a href=\"\/app\/uploads\/sites\/22\/2015\/08\/a13ad32b3674489168aa87b72aeaf1ac.jpg\"><img decoding=\"async\" style=\"max-width: 497px;\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/5485\/2020\/11\/22175459\/a13ad32b3674489168aa87b72aeaf1ac.jpg\" alt=\"An example letter of a store thanking a customer for their business\" \/><\/a><\/p>\n<\/div>\n<div id=\"mclean-ch09_s01_s02_s01_f02\" class=\"\u201dcaption&quot;\" style=\"text-align: center; font-size: .8em;\">\n<p class=\"title\"><span class=\"title-prefix\">Figure 7.2<\/span><\/p>\n<p><a href=\"\/app\/uploads\/sites\/22\/2015\/08\/2e8b4defeeac0f1488b42bfb57b5b065.jpg\"><img decoding=\"async\" style=\"max-width: 497px;\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/5485\/2020\/11\/22175501\/2e8b4defeeac0f1488b42bfb57b5b065.jpg\" alt=\"A politely worded letter asking a company to keep its employees out of undesignated areas\" \/><\/a><\/p>\n<\/div>\n<\/div>\n<\/div>\n<div id=\"mclean-ch09_s01_s03\" class=\"section\">\n<h2 class=\"title editable block\">Netiquette<\/h2>\n<p id=\"mclean-ch09_s01_s03_p01\" class=\"para editable block\">We create personal pages, post messages, and interact via mediated technologies as a normal part of our careers, but how we conduct ourselves can leave a lasting image, literally. The photograph you posted on your social media page may have been seen by your potential employer, or that nasty remark in a post may come back to haunt you later. Some time ago, when the Internet was a new phenomenon, Virginia Shea laid out a series of ground rules for communication online that continue to serve us today.<\/p>\n<div id=\"mclean-ch09_s01_s03_s01\" class=\"section\">\n<h2 class=\"title editable block\">Virginia Shea\u2019s Rules of Netiquette<\/h2>\n<ul id=\"mclean-ch09_s01_s03_s01_l01\" class=\"itemizedlist editable block\">\n<li>Remember the human on the other side of the electronic communication.<\/li>\n<li>Adhere to the same standards of behavior online that you follow in real life.<\/li>\n<li>Know where you are in cyberspace.<\/li>\n<li>Respect other people\u2019s time and bandwidth.<\/li>\n<li>Make yourself look good online.<\/li>\n<li>Share expert knowledge.<\/li>\n<li>Keep flame wars under control.<\/li>\n<li>Respect other people\u2019s privacy.<\/li>\n<li>Don\u2019t abuse your power.<\/li>\n<li>Be forgiving of other people\u2019s mistakes (Shea, 1994).<\/li>\n<\/ul>\n<p id=\"mclean-ch09_s01_s03_s01_p01\" class=\"para editable block\">Her rules speak for themselves and remind us that the golden rule (treat others as you would like to be treated) is relevant wherever there is human interaction.<\/p>\n<div id=\"mclean-ch09_s01_s03_s01_n02\" class=\"bcc-box bcc-info\">\n<h3 class=\"title\">Exercises<\/h3>\n<ol id=\"mclean-ch09_s01_s03_s01_l03\" class=\"orderedlist\">\n<li>Write a text message in your normal use of language. It should use all your normal abbreviations (e.g., FWIW, IMHO, LOL), even if not everyone understands them.<\/li>\n<li>Find an example of an e-mail that you wish you had never sent or received. Rewrite it to eliminate the characteristics that you find problematic. Share it with your classmates.<\/li>\n<li>Choose at least three e-mails you have sent or received that are good examples of business communication. What makes them good examples? Could they be improved in any way? Share your suggestions with classmates.<\/li>\n<li>When is e-mail inappropriate? Why?<\/li>\n<li>Find a \u201cflame war,\u201d or heated discussion in an online forum and note how it is handled. Compare the results with your classmates.<\/li>\n<li>In your experience, how do people behave when they interact online? Share your observations with your classmates.<\/li>\n<\/ol>\n<\/div>\n<\/div>\n<\/div>\n<h2>References<\/h2>\n<p>Guffey, M. (2008). <em class=\"emphasis\">Essentials of business communication<\/em> (7th ed.). Mason, OH: Thomson\/Wadsworth.<\/p>\n<p>Houston Chronicle. (2009, September 23). Deadly distraction: Texting while driving, twice as risky as drunk driving, should be banned. <em class=\"emphasis\">Houston Chronicle<\/em> (3 STAR R.O. ed.), p. B8. Retrieved from <a class=\"link\" href=\"http:\/\/www.chron.com\/CDA\/archives\/archive.mpl?id=2009_4791006\" target=\"_blank\" rel=\"noopener noreferrer\">http:\/\/www.chron.com\/CDA\/archives\/archive.mpl?id=2009_4791006<\/a>.<\/p>\n<p>Shea, V. (1994). <em class=\"emphasis\">Netiquette<\/em>. San Francisco, CA: Albion Books.<\/p>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-455\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Shared previously<\/div><ul class=\"citation-list\"><li>Business Communication for Success. <strong>Authored by<\/strong>: University of Minnesota. <strong>Located at<\/strong>: <a target=\"_blank\" href=\"https:\/\/open.lib.umn.edu\/businesscommunication\/chapter\/9-1-text-e-mail-and-netiquette\/\">https:\/\/open.lib.umn.edu\/businesscommunication\/chapter\/9-1-text-e-mail-and-netiquette\/<\/a>. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by-nc-sa\/4.0\/\">CC BY-NC-SA: Attribution-NonCommercial-ShareAlike<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":85404,"menu_order":1,"template":"","meta":{"_candela_citation":"[{\"type\":\"cc\",\"description\":\"Business Communication for Success\",\"author\":\"University of Minnesota\",\"organization\":\"\",\"url\":\"https:\/\/open.lib.umn.edu\/businesscommunication\/chapter\/9-1-text-e-mail-and-netiquette\/\",\"project\":\"\",\"license\":\"cc-by-nc-sa\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-455","chapter","type-chapter","status-publish","hentry"],"part":451,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/pressbooks\/v2\/chapters\/455","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/wp\/v2\/users\/85404"}],"version-history":[{"count":9,"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/pressbooks\/v2\/chapters\/455\/revisions"}],"predecessor-version":[{"id":1827,"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/pressbooks\/v2\/chapters\/455\/revisions\/1827"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/pressbooks\/v2\/parts\/451"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/pressbooks\/v2\/chapters\/455\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/wp\/v2\/media?parent=455"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/pressbooks\/v2\/chapter-type?post=455"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/wp\/v2\/contributor?post=455"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-oswego-businesscommunicationmgrs2\/wp-json\/wp\/v2\/license?post=455"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}