{"id":123,"date":"2017-07-17T22:05:15","date_gmt":"2017-07-17T22:05:15","guid":{"rendered":"https:\/\/courses.lumenlearning.com\/wm-principlesofmanagement\/?post_type=chapter&#038;p=123"},"modified":"2017-08-10T21:14:51","modified_gmt":"2017-08-10T21:14:51","slug":"putting-it-together-introduction-to-management","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/chapter\/putting-it-together-introduction-to-management\/","title":{"raw":"Putting It Together: Introduction to Management","rendered":"Putting It Together: Introduction to Management"},"content":{"raw":"At the beginning of this module, we presented examples of how two management teams reimagined their organizations in order to survive in a changing and competitive global environment. After its beginning as a paper mill in 1871, Nokia grew and combined with other firms to incorporate in 1967 as a diversified corporation producing paper, electronics, rubber, and cable. At every opportunity, Nokia took advantage of merging and entering new markets until, by 2000, it was a leader in the telecommunications industry.[footnote]The rise, dominance, and epic fall - a brief look at Nokia's history. (n.d.). Retrieved July 28, 2017, from <a href=\"http:\/\/www.gsmarena.com\/the_rise_dominance_and_epic_fall__a_brief_look_at_nokias_history-blog-13460.php\" target=\"_blank\" rel=\"noopener\">http:\/\/www.gsmarena.com\/the_rise_dominance_and_epic_fall__a_brief_look_at_nokias_history-blog-13460.php<\/a>[\/footnote]\r\n\r\nA slowdown in the mobile phone market plus a disastrous recall to correct faulty cell phone batteries contributed to a downturn in profit that eventually led to Microsoft\u2019s partnering with and then acquiring Nokia in 2014.[footnote]Ibid.[\/footnote] In some ways, Nokia\u2019s very success led to its demise. Its top managers failed to recognize the impact the smartphone would have on the mobile phone market. They failed to anticipate their customers\u2019 needs.\r\n\r\nMeanwhile, the top management at ThyssenKrupp AG has recognized that to save its organization, the time to change is now. From a major German steel manufacturer, the company leadership is transforming it into an \u201cindustrial goods company with a stake in a steel joint venture.\u201d[footnote]Andresen, T. (2017, June 19). Germany's Biggest Steelmaker Set to Unveil a Future Beyond Steel. Retrieved July 28, 2017, from <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-06-19\/germany-s-biggest-steelmaker-set-to-unveil-a-future-beyond-steel\" target=\"_blank\" rel=\"noopener\">https:\/\/www.bloomberg.com\/news\/articles\/2017-06-19\/germany-s-biggest-steelmaker-set-to-unveil-a-future-beyond-steel<\/a>[\/footnote] If it succeeds (and the indications are good), then will management continue to adapt as market conditions change?\r\n\r\n[caption id=\"attachment_570\" align=\"aligncenter\" width=\"600\"]<img class=\"wp-image-570\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/1972\/2017\/07\/21212821\/ThyssenKrupp_wheelchair_lift_in_Moscow_02-1024x685.jpg\" alt=\"A ThyssenKrupp wheelchair lift\" width=\"600\" height=\"401\" \/> ThyssenKrupp AG was once known for steel production. Now, due to its management\u2019s ability to adapt to the changing environment, it can count manufacturing wheelchair lifts and other goods as part of its repertoire.[\/caption]\r\n\r\nThis module covered the primary management functions needed in all organizations: planning, leading, organizing, and controlling. We looked at four common levels of managers: top, middle, first-line, and team leaders. Finally, we discussed how the managers in an organization or business create a competitive advantage by managing people well.","rendered":"<p>At the beginning of this module, we presented examples of how two management teams reimagined their organizations in order to survive in a changing and competitive global environment. After its beginning as a paper mill in 1871, Nokia grew and combined with other firms to incorporate in 1967 as a diversified corporation producing paper, electronics, rubber, and cable. At every opportunity, Nokia took advantage of merging and entering new markets until, by 2000, it was a leader in the telecommunications industry.<a class=\"footnote\" title=\"The rise, dominance, and epic fall - a brief look at Nokia's history. (n.d.). Retrieved July 28, 2017, from http:\/\/www.gsmarena.com\/the_rise_dominance_and_epic_fall__a_brief_look_at_nokias_history-blog-13460.php\" id=\"return-footnote-123-1\" href=\"#footnote-123-1\" aria-label=\"Footnote 1\"><sup class=\"footnote\">[1]<\/sup><\/a><\/p>\n<p>A slowdown in the mobile phone market plus a disastrous recall to correct faulty cell phone batteries contributed to a downturn in profit that eventually led to Microsoft\u2019s partnering with and then acquiring Nokia in 2014.<a class=\"footnote\" title=\"Ibid.\" id=\"return-footnote-123-2\" href=\"#footnote-123-2\" aria-label=\"Footnote 2\"><sup class=\"footnote\">[2]<\/sup><\/a> In some ways, Nokia\u2019s very success led to its demise. Its top managers failed to recognize the impact the smartphone would have on the mobile phone market. They failed to anticipate their customers\u2019 needs.<\/p>\n<p>Meanwhile, the top management at ThyssenKrupp AG has recognized that to save its organization, the time to change is now. From a major German steel manufacturer, the company leadership is transforming it into an \u201cindustrial goods company with a stake in a steel joint venture.\u201d<a class=\"footnote\" title=\"Andresen, T. (2017, June 19). Germany's Biggest Steelmaker Set to Unveil a Future Beyond Steel. Retrieved July 28, 2017, from https:\/\/www.bloomberg.com\/news\/articles\/2017-06-19\/germany-s-biggest-steelmaker-set-to-unveil-a-future-beyond-steel\" id=\"return-footnote-123-3\" href=\"#footnote-123-3\" aria-label=\"Footnote 3\"><sup class=\"footnote\">[3]<\/sup><\/a> If it succeeds (and the indications are good), then will management continue to adapt as market conditions change?<\/p>\n<div id=\"attachment_570\" style=\"width: 610px\" class=\"wp-caption aligncenter\"><img loading=\"lazy\" decoding=\"async\" aria-describedby=\"caption-attachment-570\" class=\"wp-image-570\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/1972\/2017\/07\/21212821\/ThyssenKrupp_wheelchair_lift_in_Moscow_02-1024x685.jpg\" alt=\"A ThyssenKrupp wheelchair lift\" width=\"600\" height=\"401\" \/><\/p>\n<p id=\"caption-attachment-570\" class=\"wp-caption-text\">ThyssenKrupp AG was once known for steel production. Now, due to its management\u2019s ability to adapt to the changing environment, it can count manufacturing wheelchair lifts and other goods as part of its repertoire.<\/p>\n<\/div>\n<p>This module covered the primary management functions needed in all organizations: planning, leading, organizing, and controlling. We looked at four common levels of managers: top, middle, first-line, and team leaders. Finally, we discussed how the managers in an organization or business create a competitive advantage by managing people well.<\/p>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-123\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Original<\/div><ul class=\"citation-list\"><li>Putting It Together: Introduction to Management. <strong>Authored by<\/strong>: John and Lynn Bruton. Published by Lumen Learning. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Shared previously<\/div><ul class=\"citation-list\"><li>ThyssenKrupp wheelchair lift in Moscow. <strong>Authored by<\/strong>: Stolbovsky. <strong>Located at<\/strong>: <a target=\"_blank\" href=\"https:\/\/commons.wikimedia.org\/wiki\/File:ThyssenKrupp_wheelchair_lift_in_Moscow_02.jpg\">https:\/\/commons.wikimedia.org\/wiki\/File:ThyssenKrupp_wheelchair_lift_in_Moscow_02.jpg<\/a>. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by-sa\/4.0\/\">CC BY-SA: Attribution-ShareAlike<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section><hr class=\"before-footnotes clear\" \/><div class=\"footnotes\"><ol><li id=\"footnote-123-1\">The rise, dominance, and epic fall - a brief look at Nokia's history. (n.d.). Retrieved July 28, 2017, from <a href=\"http:\/\/www.gsmarena.com\/the_rise_dominance_and_epic_fall__a_brief_look_at_nokias_history-blog-13460.php\" target=\"_blank\" rel=\"noopener\">http:\/\/www.gsmarena.com\/the_rise_dominance_and_epic_fall__a_brief_look_at_nokias_history-blog-13460.php<\/a> <a href=\"#return-footnote-123-1\" class=\"return-footnote\" aria-label=\"Return to footnote 1\">&crarr;<\/a><\/li><li id=\"footnote-123-2\">Ibid. <a href=\"#return-footnote-123-2\" class=\"return-footnote\" aria-label=\"Return to footnote 2\">&crarr;<\/a><\/li><li id=\"footnote-123-3\">Andresen, T. (2017, June 19). Germany's Biggest Steelmaker Set to Unveil a Future Beyond Steel. Retrieved July 28, 2017, from <a href=\"https:\/\/www.bloomberg.com\/news\/articles\/2017-06-19\/germany-s-biggest-steelmaker-set-to-unveil-a-future-beyond-steel\" target=\"_blank\" rel=\"noopener\">https:\/\/www.bloomberg.com\/news\/articles\/2017-06-19\/germany-s-biggest-steelmaker-set-to-unveil-a-future-beyond-steel<\/a> <a href=\"#return-footnote-123-3\" class=\"return-footnote\" aria-label=\"Return to footnote 3\">&crarr;<\/a><\/li><\/ol><\/div>","protected":false},"author":21046,"menu_order":11,"template":"","meta":{"_candela_citation":"[{\"type\":\"original\",\"description\":\"Putting It Together: Introduction to Management\",\"author\":\"John and Lynn Bruton. Published by Lumen Learning\",\"organization\":\"\",\"url\":\"\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"},{\"type\":\"cc\",\"description\":\"ThyssenKrupp wheelchair lift in Moscow\",\"author\":\"Stolbovsky\",\"organization\":\"\",\"url\":\"https:\/\/commons.wikimedia.org\/wiki\/File:ThyssenKrupp_wheelchair_lift_in_Moscow_02.jpg\",\"project\":\"\",\"license\":\"cc-by-sa\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"cab2ffd1-7e6b-444c-9ac6-50b08aedb8f5","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-123","chapter","type-chapter","status-publish","hentry"],"part":3,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/pressbooks\/v2\/chapters\/123","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/wp\/v2\/users\/21046"}],"version-history":[{"count":10,"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/pressbooks\/v2\/chapters\/123\/revisions"}],"predecessor-version":[{"id":1257,"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/pressbooks\/v2\/chapters\/123\/revisions\/1257"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/pressbooks\/v2\/parts\/3"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/pressbooks\/v2\/chapters\/123\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/wp\/v2\/media?parent=123"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/pressbooks\/v2\/chapter-type?post=123"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/wp\/v2\/contributor?post=123"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-principlesmanagement\/wp-json\/wp\/v2\/license?post=123"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}