Sample Rubric: Persuasive Speech Video Evaluation

 

Delivery [40]

 

 

____Verbal Elements (15)

 

– Intelligibility and Video Audio (5) Effective [ ]  Ineffective: Rate: Fast [ ] Slow [ ] Volume: Low [ ]  Pronunciation [ ] Enunciation [ ]

 

– Emotional Expression & Tone (5) Effective [ ]  Ineffective: Monotone [ ]  Read [ ] Other [ ] _____

 

– Good vocal modulation (5) – the video audio is loud enough and clear

 

 

 

____Video Elements (15)

 

– Lighting (10) Effective [  ]  Ineffective [  ]

 

– Composition:  (5) Effective [ ]  Ineffective (Is there anything distracting?)[ ]

 

 

 

____Effective use of presentation aides (10)  (Pictures are crisp, sections with text are clean and not overly wordy.  There aren’t typos in the text.)

 

 

 

Structure [30]

 

____Macro (20)

 

– Introduction (4)

 

– Listener Relevance (1) Effective [ ]  Ineffective [ ]  Missing [ ]

 

– Credibility Statement (1) Effective [ ]  Ineffective [ ]  Missing [ ]

 

– Thesis Statement (1) Effective: Fact [ ] Value [ ] Policy [ ]  Ineffective: Missing Persuasive Element [ ]  Missing [ ]

 

– Preview of Main Points (1) Effective [ ]  Ineffective [ ]  Missing [ ]

 

– Transitions (2) Effective [ ]  Ineffective [ ]  Missing [ ]

 

– Conclusion (4) Thesis Restatement, Summary, Clincher

 

– Thesis Restatement (1) Effective: Fact [ ] Value [ ] Policy [ ]  Ineffective: Missing Persuasive Element [ ]  Missing [ ]

 

– Summary of Main Points (1) Effective [ ]  Ineffective [ ]  Missing [ ]

 

– Clincher (2) Effective [ ]  Ineffective: Missing Persuasive Element [ ]  Missing [ ]

 

– Effectively used storytelling to gain/keep audience attention

 

 

 

____Micro (10)

 

– Language (3) Effective [ ]  Ineffective: Unclear [ ] Slang [ ] Informal [ ] Jargon [ ] Undefined [ ] Exclusive [ ]

 

– Ineffective Fillers (7) Avoided [ ]  Ineffective: Pauses [ ] Um [ ] Uh [ ] And [ ] So [ ] Like [ ] You Know? [ ] Other [ ] ____

 

 

 

Content [30]

 

____Use of Monroe’s Motivated Sequence (25)

 

– Gained our attention (5)

 

– Established the Need (5)

 

– Proposed a Solution (5)

 

– Helped us visualize the world with/without this solution (or both) (5)

 

– Offered a clear and specific call to action (5)

 

 

 

____Supporting Evidence (5)

 

– Citations            (2) Evident [ ]  Missing [ ]  – Integration (2) Effective [ ] Ineffective [ ]  Missing [ ]

 

 

 

 

 

________Time (Docked 5 points for every 30 seconds you are under four minutes or over six minutes)