{"id":179,"date":"2018-01-22T20:04:05","date_gmt":"2018-01-22T20:04:05","guid":{"rendered":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/chapter\/promoted-tweets\/"},"modified":"2018-01-22T20:04:05","modified_gmt":"2018-01-22T20:04:05","slug":"promoted-tweets","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/chapter\/promoted-tweets\/","title":{"raw":"Promoted Tweets","rendered":"Promoted Tweets"},"content":{"raw":"<p>Promoted tweets are real tweets, but they do not reach you because they were shared by the people you follow. They reach you because the author of the tweet paid Twitter money to put it in your feed.\n\nHere\u2019s an example of a promoted tweet, asking you to \u201cTweet your Senators\u201d about the dangers of drug importation:\n<\/p><div class=\"wp-nocaption alignnone size-full wp-image-448\"><img class=\"size-full wp-image-448 aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/2942\/2018\/01\/22200356\/promoted-tweets.jpg\" alt=\"\" width=\"566\" height=\"369\" \/><\/div>\nPromoted tweets aren\u2019t necessarily untrue, but they should be treated the way one would treat a commercial. In this case, we look to see what organization has posted the tweet.\n<div class=\"wp-nocaption alignnone size-full wp-image-449\"><img class=\"size-full wp-image-449 aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/2942\/2018\/01\/22200358\/site.jpg\" alt=\"\" width=\"269\" height=\"372\" \/><\/div>\nThat leads us to their webpage and organization name: The Partnership for Safe Medicines.\n<div class=\"wp-nocaption alignnone size-full wp-image-451\"><img class=\"size-full wp-image-451 aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/2942\/2018\/01\/22200400\/safemeds.jpg\" alt=\"\" width=\"1260\" height=\"808\" \/><\/div>\nAnd a little bit of investigation takes us to a page on the NPR site that shows this organization has ties to Big Pharma:\n<div class=\"wp-nocaption alignnone size-full wp-image-552\"><img class=\"size-full wp-image-552 aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/2942\/2018\/01\/22200403\/pharma.png\" alt=\"\" width=\"922\" height=\"568\" \/><\/div>\nWhile none of these means the site, tweet, or its claims are wrong it is worthwhile perspective to have before you decide to retweet the tweet or not. Treat promoted tweets with suspicion. Someone is paying money to influence you, and it\u2019s best to know who before retweeting or evaluating.","rendered":"<p>Promoted tweets are real tweets, but they do not reach you because they were shared by the people you follow. They reach you because the author of the tweet paid Twitter money to put it in your feed.<\/p>\n<p>Here\u2019s an example of a promoted tweet, asking you to \u201cTweet your Senators\u201d about the dangers of drug importation:\n<\/p>\n<div class=\"wp-nocaption alignnone size-full wp-image-448\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-448 aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/2942\/2018\/01\/22200356\/promoted-tweets.jpg\" alt=\"\" width=\"566\" height=\"369\" \/><\/div>\n<p>Promoted tweets aren\u2019t necessarily untrue, but they should be treated the way one would treat a commercial. In this case, we look to see what organization has posted the tweet.<\/p>\n<div class=\"wp-nocaption alignnone size-full wp-image-449\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-449 aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/2942\/2018\/01\/22200358\/site.jpg\" alt=\"\" width=\"269\" height=\"372\" \/><\/div>\n<p>That leads us to their webpage and organization name: The Partnership for Safe Medicines.<\/p>\n<div class=\"wp-nocaption alignnone size-full wp-image-451\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-451 aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/2942\/2018\/01\/22200400\/safemeds.jpg\" alt=\"\" width=\"1260\" height=\"808\" \/><\/div>\n<p>And a little bit of investigation takes us to a page on the NPR site that shows this organization has ties to Big Pharma:<\/p>\n<div class=\"wp-nocaption alignnone size-full wp-image-552\"><img loading=\"lazy\" decoding=\"async\" class=\"size-full wp-image-552 aligncenter\" src=\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/2942\/2018\/01\/22200403\/pharma.png\" alt=\"\" width=\"922\" height=\"568\" \/><\/div>\n<p>While none of these means the site, tweet, or its claims are wrong it is worthwhile perspective to have before you decide to retweet the tweet or not. Treat promoted tweets with suspicion. Someone is paying money to influence you, and it\u2019s best to know who before retweeting or evaluating.<\/p>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-179\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Shared previously<\/div><ul class=\"citation-list\"><li>Web Literacy for Student Fact-Checkers. <strong>Authored by<\/strong>: Michael A. Caulfield. <strong>Located at<\/strong>: <a target=\"_blank\" href=\"https:\/\/webliteracy.pressbooks.com\/\">https:\/\/webliteracy.pressbooks.com\/<\/a>. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":311,"menu_order":12,"template":"","meta":{"_candela_citation":"[{\"type\":\"cc\",\"description\":\"Web Literacy for Student Fact-Checkers\",\"author\":\"Michael A. Caulfield\",\"organization\":\"\",\"url\":\"https:\/\/webliteracy.pressbooks.com\/\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-179","chapter","type-chapter","status-publish","hentry"],"part":120,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/wp-json\/pressbooks\/v2\/chapters\/179","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/wp-json\/wp\/v2\/users\/311"}],"version-history":[{"count":0,"href":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/wp-json\/pressbooks\/v2\/chapters\/179\/revisions"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/wp-json\/pressbooks\/v2\/parts\/120"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/wp-json\/pressbooks\/v2\/chapters\/179\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/wp-json\/wp\/v2\/media?parent=179"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/wp-json\/pressbooks\/v2\/chapter-type?post=179"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/wp-json\/wp\/v2\/contributor?post=179"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-webliteracy\/wp-json\/wp\/v2\/license?post=179"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}