{"id":7591,"date":"2016-09-29T20:25:49","date_gmt":"2016-09-29T20:25:49","guid":{"rendered":"https:\/\/courses.lumenlearning.com\/masterybusiness2xngcxmasterspring2016\/?post_type=chapter&#038;p=7591"},"modified":"2017-07-18T22:17:10","modified_gmt":"2017-07-18T22:17:10","slug":"outcome-pricing-strategies","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/chapter\/outcome-pricing-strategies\/","title":{"raw":"Introduction to Pricing Strategies","rendered":"Introduction to Pricing Strategies"},"content":{"raw":"<h2>What you'll learn to do: explain common pricing strategies and how organizations use them<\/h2>\r\nIn this section you'll learn about some very specific, yet\u00a0standard pricing strategies that organizations use to meet their objectives and address consumer perceptions of value.","rendered":"<h2>What you&#8217;ll learn to do: explain common pricing strategies and how organizations use them<\/h2>\n<p>In this section you&#8217;ll learn about some very specific, yet\u00a0standard pricing strategies that organizations use to meet their objectives and address consumer perceptions of value.<\/p>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-7591\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Original<\/div><ul class=\"citation-list\"><li>Outcome: Pricing Strategies. <strong>Provided by<\/strong>: Linda Williams and Lumen Learning. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":26,"menu_order":4,"template":"","meta":{"_candela_citation":"[{\"type\":\"original\",\"description\":\"Outcome: Pricing Strategies\",\"author\":\"\",\"organization\":\"Linda Williams and Lumen Learning\",\"url\":\"\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"7cb6bece-d465-4d90-84f8-db0ad920d469","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-7591","chapter","type-chapter","status-publish","hentry"],"part":10800,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/pressbooks\/v2\/chapters\/7591","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/wp\/v2\/users\/26"}],"version-history":[{"count":5,"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/pressbooks\/v2\/chapters\/7591\/revisions"}],"predecessor-version":[{"id":11583,"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/pressbooks\/v2\/chapters\/7591\/revisions\/11583"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/pressbooks\/v2\/parts\/10800"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/pressbooks\/v2\/chapters\/7591\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/wp\/v2\/media?parent=7591"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/pressbooks\/v2\/chapter-type?post=7591"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/wp\/v2\/contributor?post=7591"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/suny-wmopen-introbusiness\/wp-json\/wp\/v2\/license?post=7591"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}