{"id":61,"date":"2015-08-28T18:22:26","date_gmt":"2015-08-28T18:22:26","guid":{"rendered":"https:\/\/courses.candelalearning.com\/waymakerintromarketing1xmaster\/?post_type=chapter&#038;p=61"},"modified":"2024-05-13T15:58:27","modified_gmt":"2024-05-13T15:58:27","slug":"sim-placeholder-2","status":"publish","type":"chapter","link":"https:\/\/courses.lumenlearning.com\/waymakerintromarketingxmasterfall2016\/chapter\/sim-placeholder-2\/","title":{"raw":"Simulation: Ice Cream Magnate","rendered":"Simulation: Ice Cream Magnate"},"content":{"raw":"<h2>Try It<\/h2>\r\nNow that you've learned about the marketing mix and how it works, it's time to give it a try yourself.\r\n\r\nThe simulation below gives you a chance to take a \"great business idea\"\u2014in this case, <em>ice cream<\/em>\u2014and play around with the four Ps of marketing.\r\n\r\nTry\u00a0the simulation a few times to see how different choices lead to different outcomes. In a simulation it's good try out choices you think are right, as well as those you suspect are wrong, since you can learn from both.\u00a0All simulations allow unlimited attempts so you can gain experience exploring and applying the concepts.\r\n\r\n<iframe src=\"https:\/\/lumenlearning.h5p.com\/content\/1290772912845923948\/embed\" width=\"900\" height=\"637\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>\r\n\r\n<!--<iframe src=\"https:\/\/www.branchtrack.com\/projects\/2k6pf497\/embed\" width=\"800\" height=\"500\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe>-->","rendered":"<h2>Try It<\/h2>\n<p>Now that you&#8217;ve learned about the marketing mix and how it works, it&#8217;s time to give it a try yourself.<\/p>\n<p>The simulation below gives you a chance to take a &#8220;great business idea&#8221;\u2014in this case, <em>ice cream<\/em>\u2014and play around with the four Ps of marketing.<\/p>\n<p>Try\u00a0the simulation a few times to see how different choices lead to different outcomes. In a simulation it&#8217;s good try out choices you think are right, as well as those you suspect are wrong, since you can learn from both.\u00a0All simulations allow unlimited attempts so you can gain experience exploring and applying the concepts.<\/p>\n<p><iframe loading=\"lazy\" src=\"https:\/\/lumenlearning.h5p.com\/content\/1290772912845923948\/embed\" width=\"900\" height=\"637\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe><\/p>\n<p><!--<iframe loading=\"lazy\" src=\"https:\/\/www.branchtrack.com\/projects\/2k6pf497\/embed\" width=\"800\" height=\"500\" frameborder=\"0\" allowfullscreen=\"allowfullscreen\"><\/iframe> --><\/p>\n\n\t\t\t <section class=\"citations-section\" role=\"contentinfo\">\n\t\t\t <h3>Candela Citations<\/h3>\n\t\t\t\t\t <div>\n\t\t\t\t\t\t <div id=\"citation-list-61\">\n\t\t\t\t\t\t\t <div class=\"licensing\"><div class=\"license-attribution-dropdown-subheading\">CC licensed content, Original<\/div><ul class=\"citation-list\"><li>Ice Cream Magnate. <strong>Authored by<\/strong>: Clark Aldrich.  Revisions by Lumen Learning. <strong>License<\/strong>: <em><a target=\"_blank\" rel=\"license\" href=\"https:\/\/creativecommons.org\/licenses\/by\/4.0\/\">CC BY: Attribution<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":20,"menu_order":28,"template":"","meta":{"_candela_citation":"[{\"type\":\"original\",\"description\":\"Ice Cream Magnate\",\"author\":\"Clark Aldrich.  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