Module 1: Communicating in Business<\/h2>\r\nIdentify key principles in business communication<\/h3>\r\n\r\n \t- Discuss the importance of effective communication in business Effective Communication in Business<\/li>\r\n \t
- Differentiate between different methods of communication Methods of Communication<\/li>\r\n \t
- Discuss the importance of ethical communication Ethics in Business Communication<\/li>\r\n \t
- Discuss the importance of staying connected with colleagues, other professionals, and customers in the digital age<\/li>\r\n<\/ul>\r\n
Module 2: Writing in Business<\/h2>\r\nDiscuss different processes and considerations involved in writing in business<\/h3>\r\n\r\n \t- Write a business communication given a specific audience and purpose<\/li>\r\n \t
- Discuss the impact that word choice and tone can have on a business message<\/li>\r\n \t
- Identify the three parts of the writing process<\/li>\r\n \t
- Use common word processing software to write business messages<\/li>\r\n<\/ul>\r\n
Module 3: Written Communication<\/h2>\r\nIdentify the appropriate use of different channels of written communication in business<\/h3>\r\n\r\n \t- Discuss the shift from paper to digital communication<\/li>\r\n \t
- Compose emails and memos intended for an audience within the same company or team as the writer<\/li>\r\n \t
- Identify other common methods of professional communication<\/li>\r\n \t
- Discuss appropriate ways to communicate to an audience outside of the company<\/li>\r\n \t
- Determine the appropriate communication channel for a specific type of message<\/li>\r\n<\/ul>\r\n
Module 4: Research<\/h2>\r\nUse traditional and online tools and methods to find, evaluate, and process information<\/h3>\r\n\r\n \t- Discuss the importance of data and identify its role in business<\/li>\r\n \t
- Process information from internal sources<\/li>\r\n \t
- Evaluate and practice preliminary, intermediate, and advanced search techniques<\/li>\r\n \t
- Evaluate and practice methods of analysis to assess the quality and reliability of a source<\/li>\r\n \t
- Discuss issues of plagiarism, copyright and fair use<\/li>\r\n<\/ul>\r\n
Module 5: Visual Media<\/h2>\r\nCreate meaningful visual media<\/h3>\r\n\r\n \t- Find the best media to present your message<\/li>\r\n \t
- Discuss how to most effectively use images in business messages and identify potential sources for these images<\/li>\r\n \t
- Discuss how to most effectively use charts, diagrams, and other graphics in business messages and identify potential sources for these visual aids<\/li>\r\n \t
- Discuss the use of video in business messages<\/li>\r\n \t
- Identify ways to make information more accessible to your audience<\/li>\r\n \t
- Incorporating meaningful visual media in business messages<\/li>\r\n<\/ul>\r\n
Module 6: Reports<\/h2>\r\nCreate various types of business reports<\/h3>\r\n\r\n \t- Discuss the different types of reports and their purposes<\/li>\r\n \t
- Create an informal report<\/li>\r\n \t
- Create formal reports and proposals<\/li>\r\n<\/ul>\r\n
Module 7: Public Speaking<\/h2>\r\nIdentify key principles in public speaking for business<\/h3>\r\n\r\n \t- Identify key principles of effective public speaking<\/li>\r\n \t
- Describe delivery techniques for use during a public speech<\/li>\r\n \t
- Identify the role and importance of your audience<\/li>\r\n \t
- Discuss tips and tricks to giving an effective speech<\/li>\r\n<\/ul>\r\n
Module 8: Developing and Delivering Business Presentations<\/h2>\r\nCreate a presentation using slides and other visual aids<\/h3>\r\n\r\n \t- Discuss the usefulness of visual aids and identify common presentation tools<\/li>\r\n \t
- Create a presentation using Microsoft PowerPoint<\/li>\r\n \t
- Create a presentation using Google Slides<\/li>\r\n \t
- Create a presentation intended for a business meeting<\/li>\r\n<\/ul>\r\n
Module 9: Communicating through Technology<\/h2>\r\nOrganize and participate in meetings using phone and video conferencing tools<\/h3>\r\n\r\n \t- Recognize common types of tools for audio, video, and web sharing tools<\/li>\r\n \t
- Use common planning tools to schedule business meetings<\/li>\r\n \t
- Schedule meetings with audio, video, and web sharing components<\/li>\r\n \t
- Use audio conferencing tools effectively in a business context<\/li>\r\n \t
- Use video conferencing tools effectively in a business context<\/li>\r\n \t
- Use web sharing tools effectively in a business context<\/li>\r\n<\/ul>\r\n
Module 10: Social Media<\/h2>\r\nUse social media to present a business message<\/h3>\r\n\r\n \t- Identify common social media platforms used by businesses<\/li>\r\n \t
- Identify social media platforms that are typically less frequently used by businesses<\/li>\r\n \t
- Use various types of social media to increase your sales<\/li>\r\n \t
- Use various types of social media to build affinity with your customers and make your brand stand out<\/li>\r\n<\/ul>\r\n
Module 11: Communicating Different Messages<\/h2>\r\nWrite various types of business messages, including informative messages, team-focused messages, criticism, and response messages<\/h3>\r\n\r\n \t- Identify the appropriate usage of informative business messages and write an informative business message<\/li>\r\n \t
- Discuss the importance of team-focused communication in business<\/li>\r\n \t
- Write a business message criticizing internal or external business situations<\/li>\r\n \t
- Write a response to criticism<\/li>\r\n<\/ul>\r\n
Module 12: Collaboration in and across Teams<\/h2>\r\nIdentify ways to collaborate in business within a team and across multiple teams<\/h3>\r\n\r\n \t- Discuss the role and types of teams in workplace communication<\/li>\r\n \t
- Discuss strategies for working in collaborative projects<\/li>\r\n \t
- Discuss best practices in workplace etiquette<\/li>\r\n<\/ul>\r\n
Module 13: Social Diversity in the Workplace<\/h2>\r\nPropose solutions to challenges that may occur in communication, especially across cultures in a global marketplace<\/h3>\r\n\r\n \t- Define diversity and discuss its influence on the workplace<\/li>\r\n \t
- Discuss how different cultures impact the workplace<\/li>\r\n \t
- Discuss the how gender impacts communication in the workplace<\/li>\r\n \t
- Discuss the impact of disabilities in the workplace<\/li>\r\n \t
- Discuss different strategies for talking to individuals from a different generation<\/li>\r\n \t
- Discuss strategies for creating a functional workplace by combating biases<\/li>\r\n<\/ul>\r\n
Module 14: Finding a Job<\/h2>\r\nCreate a resume, a cover letter, and a profile on professional social media sites<\/h3>\r\n\r\n \t- Discuss how to gain skills necessary for professional life<\/li>\r\n \t
- Discuss the importance of networking, and identify strategies to increase your professional network<\/li>\r\n \t
- Produce a r\u00e9sum\u00e9 and a cover letter<\/li>\r\n \t
- Discuss effective interview strategies and prepare for common interview questions<\/li>\r\n<\/ul>\r\n
Module 15: Recruiting and Selecting New Employees<\/h2>\r\nDescribe effective strategies for recruiting and selecting qualified job applicants<\/h3>\r\n\r\n \t- Describe effective strategies for recruiting qualified job applicants<\/li>\r\n \t
- Discuss the key elements of a successful interview<\/li>\r\n \t
- Identify the key steps in selecting a new employee<\/li>\r\n<\/ul>","rendered":"
![\"decorative](\"https:\/\/s3-us-west-2.amazonaws.com\/courses-images\/wp-content\/uploads\/sites\/2785\/2018\/02\/09221148\/outcomes.jpg\")
<\/p>\n
The content, assignments, and assessments for Business Communication Skills for Managers are aligned to the following learning outcomes. A full list of course learning outcomes can be viewed here: Business Communication Skills for Managers Learning Outcomes<\/a>.<\/p>\nModule 1: Communicating in Business<\/h2>\nIdentify key principles in business communication<\/h3>\n\n- Discuss the importance of effective communication in business Effective Communication in Business<\/li>\n
- Differentiate between different methods of communication Methods of Communication<\/li>\n
- Discuss the importance of ethical communication Ethics in Business Communication<\/li>\n
- Discuss the importance of staying connected with colleagues, other professionals, and customers in the digital age<\/li>\n<\/ul>\n
Module 2: Writing in Business<\/h2>\nDiscuss different processes and considerations involved in writing in business<\/h3>\n\n- Write a business communication given a specific audience and purpose<\/li>\n
- Discuss the impact that word choice and tone can have on a business message<\/li>\n
- Identify the three parts of the writing process<\/li>\n
- Use common word processing software to write business messages<\/li>\n<\/ul>\n
Module 3: Written Communication<\/h2>\nIdentify the appropriate use of different channels of written communication in business<\/h3>\n\n- Discuss the shift from paper to digital communication<\/li>\n
- Compose emails and memos intended for an audience within the same company or team as the writer<\/li>\n
- Identify other common methods of professional communication<\/li>\n
- Discuss appropriate ways to communicate to an audience outside of the company<\/li>\n
- Determine the appropriate communication channel for a specific type of message<\/li>\n<\/ul>\n
Module 4: Research<\/h2>\nUse traditional and online tools and methods to find, evaluate, and process information<\/h3>\n\n- Discuss the importance of data and identify its role in business<\/li>\n
- Process information from internal sources<\/li>\n
- Evaluate and practice preliminary, intermediate, and advanced search techniques<\/li>\n
- Evaluate and practice methods of analysis to assess the quality and reliability of a source<\/li>\n
- Discuss issues of plagiarism, copyright and fair use<\/li>\n<\/ul>\n
Module 5: Visual Media<\/h2>\nCreate meaningful visual media<\/h3>\n\n- Find the best media to present your message<\/li>\n
- Discuss how to most effectively use images in business messages and identify potential sources for these images<\/li>\n
- Discuss how to most effectively use charts, diagrams, and other graphics in business messages and identify potential sources for these visual aids<\/li>\n
- Discuss the use of video in business messages<\/li>\n
- Identify ways to make information more accessible to your audience<\/li>\n
- Incorporating meaningful visual media in business messages<\/li>\n<\/ul>\n
Module 6: Reports<\/h2>\nCreate various types of business reports<\/h3>\n\n- Discuss the different types of reports and their purposes<\/li>\n
- Create an informal report<\/li>\n
- Create formal reports and proposals<\/li>\n<\/ul>\n
Module 7: Public Speaking<\/h2>\nIdentify key principles in public speaking for business<\/h3>\n\n- Identify key principles of effective public speaking<\/li>\n
- Describe delivery techniques for use during a public speech<\/li>\n
- Identify the role and importance of your audience<\/li>\n
- Discuss tips and tricks to giving an effective speech<\/li>\n<\/ul>\n
Module 8: Developing and Delivering Business Presentations<\/h2>\nCreate a presentation using slides and other visual aids<\/h3>\n\n- Discuss the usefulness of visual aids and identify common presentation tools<\/li>\n
- Create a presentation using Microsoft PowerPoint<\/li>\n
- Create a presentation using Google Slides<\/li>\n
- Create a presentation intended for a business meeting<\/li>\n<\/ul>\n
Module 9: Communicating through Technology<\/h2>\nOrganize and participate in meetings using phone and video conferencing tools<\/h3>\n\n- Recognize common types of tools for audio, video, and web sharing tools<\/li>\n
- Use common planning tools to schedule business meetings<\/li>\n
- Schedule meetings with audio, video, and web sharing components<\/li>\n
- Use audio conferencing tools effectively in a business context<\/li>\n
- Use video conferencing tools effectively in a business context<\/li>\n
- Use web sharing tools effectively in a business context<\/li>\n<\/ul>\n
Module 10: Social Media<\/h2>\nUse social media to present a business message<\/h3>\n\n- Identify common social media platforms used by businesses<\/li>\n
- Identify social media platforms that are typically less frequently used by businesses<\/li>\n
- Use various types of social media to increase your sales<\/li>\n
- Use various types of social media to build affinity with your customers and make your brand stand out<\/li>\n<\/ul>\n
Module 11: Communicating Different Messages<\/h2>\nWrite various types of business messages, including informative messages, team-focused messages, criticism, and response messages<\/h3>\n\n- Identify the appropriate usage of informative business messages and write an informative business message<\/li>\n
- Discuss the importance of team-focused communication in business<\/li>\n
- Write a business message criticizing internal or external business situations<\/li>\n
- Write a response to criticism<\/li>\n<\/ul>\n
Module 12: Collaboration in and across Teams<\/h2>\nIdentify ways to collaborate in business within a team and across multiple teams<\/h3>\n\n- Discuss the role and types of teams in workplace communication<\/li>\n
- Discuss strategies for working in collaborative projects<\/li>\n
- Discuss best practices in workplace etiquette<\/li>\n<\/ul>\n
Module 13: Social Diversity in the Workplace<\/h2>\nPropose solutions to challenges that may occur in communication, especially across cultures in a global marketplace<\/h3>\n\n- Define diversity and discuss its influence on the workplace<\/li>\n
- Discuss how different cultures impact the workplace<\/li>\n
- Discuss the how gender impacts communication in the workplace<\/li>\n
- Discuss the impact of disabilities in the workplace<\/li>\n
- Discuss different strategies for talking to individuals from a different generation<\/li>\n
- Discuss strategies for creating a functional workplace by combating biases<\/li>\n<\/ul>\n
Module 14: Finding a Job<\/h2>\nCreate a resume, a cover letter, and a profile on professional social media sites<\/h3>\n\n- Discuss how to gain skills necessary for professional life<\/li>\n
- Discuss the importance of networking, and identify strategies to increase your professional network<\/li>\n
- Produce a r\u00e9sum\u00e9 and a cover letter<\/li>\n
- Discuss effective interview strategies and prepare for common interview questions<\/li>\n<\/ul>\n
Module 15: Recruiting and Selecting New Employees<\/h2>\nDescribe effective strategies for recruiting and selecting qualified job applicants<\/h3>\n\n- Describe effective strategies for recruiting qualified job applicants<\/li>\n
- Discuss the key elements of a successful interview<\/li>\n
- Identify the key steps in selecting a new employee<\/li>\n<\/ul>\n\n\t\t\t
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- Magnify. Authored by<\/strong>: Eucalyp. Provided by<\/strong>: Noun Project. Located at<\/strong>: https:\/\/thenounproject.com\/term\/magnify\/1276779\/<\/a>. License<\/strong>: CC BY: Attribution<\/a><\/em><\/li><\/ul><\/div>\n\t\t\t\t\t\t <\/div>\n\t\t\t\t\t <\/div>\n\t\t\t <\/section>","protected":false},"author":17,"menu_order":3,"template":"","meta":{"_candela_citation":"[{\"type\":\"cc\",\"description\":\"Magnify\",\"author\":\"Eucalyp\",\"organization\":\"Noun Project\",\"url\":\"https:\/\/thenounproject.com\/term\/magnify\/1276779\/\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"},{\"type\":\"original\",\"description\":\"Learning Outcomes\",\"author\":\"\",\"organization\":\"Lumen Learning\",\"url\":\"\",\"project\":\"\",\"license\":\"cc-by\",\"license_terms\":\"\"}]","CANDELA_OUTCOMES_GUID":"","pb_show_title":"on","pb_short_title":"","pb_subtitle":"","pb_authors":[],"pb_section_license":""},"chapter-type":[],"contributor":[],"license":[],"class_list":["post-46","chapter","type-chapter","status-publish","hentry"],"part":41,"_links":{"self":[{"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/pressbooks\/v2\/chapters\/46","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/pressbooks\/v2\/chapters"}],"about":[{"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/wp\/v2\/types\/chapter"}],"author":[{"embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/wp\/v2\/users\/17"}],"version-history":[{"count":6,"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/pressbooks\/v2\/chapters\/46\/revisions"}],"predecessor-version":[{"id":8073,"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/pressbooks\/v2\/chapters\/46\/revisions\/8073"}],"part":[{"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/pressbooks\/v2\/parts\/41"}],"metadata":[{"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/pressbooks\/v2\/chapters\/46\/metadata\/"}],"wp:attachment":[{"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/wp\/v2\/media?parent=46"}],"wp:term":[{"taxonomy":"chapter-type","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/pressbooks\/v2\/chapter-type?post=46"},{"taxonomy":"contributor","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/wp\/v2\/contributor?post=46"},{"taxonomy":"license","embeddable":true,"href":"https:\/\/courses.lumenlearning.com\/wm-businesscommunicationmgrs\/wp-json\/wp\/v2\/license?post=46"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}
- \r\n \t
- Discuss the importance of effective communication in business Effective Communication in Business<\/li>\r\n \t
- Differentiate between different methods of communication Methods of Communication<\/li>\r\n \t
- Discuss the importance of ethical communication Ethics in Business Communication<\/li>\r\n \t
- Discuss the importance of staying connected with colleagues, other professionals, and customers in the digital age<\/li>\r\n<\/ul>\r\n
Module 2: Writing in Business<\/h2>\r\n
Discuss different processes and considerations involved in writing in business<\/h3>\r\n
- \r\n \t
- Write a business communication given a specific audience and purpose<\/li>\r\n \t
- Discuss the impact that word choice and tone can have on a business message<\/li>\r\n \t
- Identify the three parts of the writing process<\/li>\r\n \t
- Use common word processing software to write business messages<\/li>\r\n<\/ul>\r\n
Module 3: Written Communication<\/h2>\r\n
Identify the appropriate use of different channels of written communication in business<\/h3>\r\n
- \r\n \t
- Discuss the shift from paper to digital communication<\/li>\r\n \t
- Compose emails and memos intended for an audience within the same company or team as the writer<\/li>\r\n \t
- Identify other common methods of professional communication<\/li>\r\n \t
- Discuss appropriate ways to communicate to an audience outside of the company<\/li>\r\n \t
- Determine the appropriate communication channel for a specific type of message<\/li>\r\n<\/ul>\r\n
Module 4: Research<\/h2>\r\n
Use traditional and online tools and methods to find, evaluate, and process information<\/h3>\r\n
- \r\n \t
- Discuss the importance of data and identify its role in business<\/li>\r\n \t
- Process information from internal sources<\/li>\r\n \t
- Evaluate and practice preliminary, intermediate, and advanced search techniques<\/li>\r\n \t
- Evaluate and practice methods of analysis to assess the quality and reliability of a source<\/li>\r\n \t
- Discuss issues of plagiarism, copyright and fair use<\/li>\r\n<\/ul>\r\n
Module 5: Visual Media<\/h2>\r\n
Create meaningful visual media<\/h3>\r\n
- \r\n \t
- Find the best media to present your message<\/li>\r\n \t
- Discuss how to most effectively use images in business messages and identify potential sources for these images<\/li>\r\n \t
- Discuss how to most effectively use charts, diagrams, and other graphics in business messages and identify potential sources for these visual aids<\/li>\r\n \t
- Discuss the use of video in business messages<\/li>\r\n \t
- Identify ways to make information more accessible to your audience<\/li>\r\n \t
- Incorporating meaningful visual media in business messages<\/li>\r\n<\/ul>\r\n
Module 6: Reports<\/h2>\r\n
Create various types of business reports<\/h3>\r\n
- \r\n \t
- Discuss the different types of reports and their purposes<\/li>\r\n \t
- Create an informal report<\/li>\r\n \t
- Create formal reports and proposals<\/li>\r\n<\/ul>\r\n
Module 7: Public Speaking<\/h2>\r\n
Identify key principles in public speaking for business<\/h3>\r\n
- \r\n \t
- Identify key principles of effective public speaking<\/li>\r\n \t
- Describe delivery techniques for use during a public speech<\/li>\r\n \t
- Identify the role and importance of your audience<\/li>\r\n \t
- Discuss tips and tricks to giving an effective speech<\/li>\r\n<\/ul>\r\n
Module 8: Developing and Delivering Business Presentations<\/h2>\r\n
Create a presentation using slides and other visual aids<\/h3>\r\n
- \r\n \t
- Discuss the usefulness of visual aids and identify common presentation tools<\/li>\r\n \t
- Create a presentation using Microsoft PowerPoint<\/li>\r\n \t
- Create a presentation using Google Slides<\/li>\r\n \t
- Create a presentation intended for a business meeting<\/li>\r\n<\/ul>\r\n
Module 9: Communicating through Technology<\/h2>\r\n
Organize and participate in meetings using phone and video conferencing tools<\/h3>\r\n
- \r\n \t
- Recognize common types of tools for audio, video, and web sharing tools<\/li>\r\n \t
- Use common planning tools to schedule business meetings<\/li>\r\n \t
- Schedule meetings with audio, video, and web sharing components<\/li>\r\n \t
- Use audio conferencing tools effectively in a business context<\/li>\r\n \t
- Use video conferencing tools effectively in a business context<\/li>\r\n \t
- Use web sharing tools effectively in a business context<\/li>\r\n<\/ul>\r\n
Module 10: Social Media<\/h2>\r\n
Use social media to present a business message<\/h3>\r\n
- \r\n \t
- Identify common social media platforms used by businesses<\/li>\r\n \t
- Identify social media platforms that are typically less frequently used by businesses<\/li>\r\n \t
- Use various types of social media to increase your sales<\/li>\r\n \t
- Use various types of social media to build affinity with your customers and make your brand stand out<\/li>\r\n<\/ul>\r\n
Module 11: Communicating Different Messages<\/h2>\r\n
Write various types of business messages, including informative messages, team-focused messages, criticism, and response messages<\/h3>\r\n
- \r\n \t
- Identify the appropriate usage of informative business messages and write an informative business message<\/li>\r\n \t
- Discuss the importance of team-focused communication in business<\/li>\r\n \t
- Write a business message criticizing internal or external business situations<\/li>\r\n \t
- Write a response to criticism<\/li>\r\n<\/ul>\r\n
Module 12: Collaboration in and across Teams<\/h2>\r\n
Identify ways to collaborate in business within a team and across multiple teams<\/h3>\r\n
- \r\n \t
- Discuss the role and types of teams in workplace communication<\/li>\r\n \t
- Discuss strategies for working in collaborative projects<\/li>\r\n \t
- Discuss best practices in workplace etiquette<\/li>\r\n<\/ul>\r\n
Module 13: Social Diversity in the Workplace<\/h2>\r\n
Propose solutions to challenges that may occur in communication, especially across cultures in a global marketplace<\/h3>\r\n
- \r\n \t
- Define diversity and discuss its influence on the workplace<\/li>\r\n \t
- Discuss how different cultures impact the workplace<\/li>\r\n \t
- Discuss the how gender impacts communication in the workplace<\/li>\r\n \t
- Discuss the impact of disabilities in the workplace<\/li>\r\n \t
- Discuss different strategies for talking to individuals from a different generation<\/li>\r\n \t
- Discuss strategies for creating a functional workplace by combating biases<\/li>\r\n<\/ul>\r\n
Module 14: Finding a Job<\/h2>\r\n
Create a resume, a cover letter, and a profile on professional social media sites<\/h3>\r\n
- \r\n \t
- Discuss how to gain skills necessary for professional life<\/li>\r\n \t
- Discuss the importance of networking, and identify strategies to increase your professional network<\/li>\r\n \t
- Produce a r\u00e9sum\u00e9 and a cover letter<\/li>\r\n \t
- Discuss effective interview strategies and prepare for common interview questions<\/li>\r\n<\/ul>\r\n
Module 15: Recruiting and Selecting New Employees<\/h2>\r\n
Describe effective strategies for recruiting and selecting qualified job applicants<\/h3>\r\n
- \r\n \t
- Describe effective strategies for recruiting qualified job applicants<\/li>\r\n \t
- Discuss the key elements of a successful interview<\/li>\r\n \t
- Identify the key steps in selecting a new employee<\/li>\r\n<\/ul>","rendered":"<\/p>\n
The content, assignments, and assessments for Business Communication Skills for Managers are aligned to the following learning outcomes. A full list of course learning outcomes can be viewed here: Business Communication Skills for Managers Learning Outcomes<\/a>.<\/p>\n
Module 1: Communicating in Business<\/h2>\n
Identify key principles in business communication<\/h3>\n
- \n
- Discuss the importance of effective communication in business Effective Communication in Business<\/li>\n
- Differentiate between different methods of communication Methods of Communication<\/li>\n
- Discuss the importance of ethical communication Ethics in Business Communication<\/li>\n
- Discuss the importance of staying connected with colleagues, other professionals, and customers in the digital age<\/li>\n<\/ul>\n
Module 2: Writing in Business<\/h2>\n
Discuss different processes and considerations involved in writing in business<\/h3>\n
- \n
- Write a business communication given a specific audience and purpose<\/li>\n
- Discuss the impact that word choice and tone can have on a business message<\/li>\n
- Identify the three parts of the writing process<\/li>\n
- Use common word processing software to write business messages<\/li>\n<\/ul>\n
Module 3: Written Communication<\/h2>\n
Identify the appropriate use of different channels of written communication in business<\/h3>\n
- \n
- Discuss the shift from paper to digital communication<\/li>\n
- Compose emails and memos intended for an audience within the same company or team as the writer<\/li>\n
- Identify other common methods of professional communication<\/li>\n
- Discuss appropriate ways to communicate to an audience outside of the company<\/li>\n
- Determine the appropriate communication channel for a specific type of message<\/li>\n<\/ul>\n
Module 4: Research<\/h2>\n
Use traditional and online tools and methods to find, evaluate, and process information<\/h3>\n
- \n
- Discuss the importance of data and identify its role in business<\/li>\n
- Process information from internal sources<\/li>\n
- Evaluate and practice preliminary, intermediate, and advanced search techniques<\/li>\n
- Evaluate and practice methods of analysis to assess the quality and reliability of a source<\/li>\n
- Discuss issues of plagiarism, copyright and fair use<\/li>\n<\/ul>\n
Module 5: Visual Media<\/h2>\n
Create meaningful visual media<\/h3>\n
- \n
- Find the best media to present your message<\/li>\n
- Discuss how to most effectively use images in business messages and identify potential sources for these images<\/li>\n
- Discuss how to most effectively use charts, diagrams, and other graphics in business messages and identify potential sources for these visual aids<\/li>\n
- Discuss the use of video in business messages<\/li>\n
- Identify ways to make information more accessible to your audience<\/li>\n
- Incorporating meaningful visual media in business messages<\/li>\n<\/ul>\n
Module 6: Reports<\/h2>\n
Create various types of business reports<\/h3>\n
- \n
- Discuss the different types of reports and their purposes<\/li>\n
- Create an informal report<\/li>\n
- Create formal reports and proposals<\/li>\n<\/ul>\n
Module 7: Public Speaking<\/h2>\n
Identify key principles in public speaking for business<\/h3>\n
- \n
- Identify key principles of effective public speaking<\/li>\n
- Describe delivery techniques for use during a public speech<\/li>\n
- Identify the role and importance of your audience<\/li>\n
- Discuss tips and tricks to giving an effective speech<\/li>\n<\/ul>\n
Module 8: Developing and Delivering Business Presentations<\/h2>\n
Create a presentation using slides and other visual aids<\/h3>\n
- \n
- Discuss the usefulness of visual aids and identify common presentation tools<\/li>\n
- Create a presentation using Microsoft PowerPoint<\/li>\n
- Create a presentation using Google Slides<\/li>\n
- Create a presentation intended for a business meeting<\/li>\n<\/ul>\n
Module 9: Communicating through Technology<\/h2>\n
Organize and participate in meetings using phone and video conferencing tools<\/h3>\n
- \n
- Recognize common types of tools for audio, video, and web sharing tools<\/li>\n
- Use common planning tools to schedule business meetings<\/li>\n
- Schedule meetings with audio, video, and web sharing components<\/li>\n
- Use audio conferencing tools effectively in a business context<\/li>\n
- Use video conferencing tools effectively in a business context<\/li>\n
- Use web sharing tools effectively in a business context<\/li>\n<\/ul>\n
Module 10: Social Media<\/h2>\n
Use social media to present a business message<\/h3>\n
- \n
- Identify common social media platforms used by businesses<\/li>\n
- Identify social media platforms that are typically less frequently used by businesses<\/li>\n
- Use various types of social media to increase your sales<\/li>\n
- Use various types of social media to build affinity with your customers and make your brand stand out<\/li>\n<\/ul>\n
Module 11: Communicating Different Messages<\/h2>\n
Write various types of business messages, including informative messages, team-focused messages, criticism, and response messages<\/h3>\n
- \n
- Identify the appropriate usage of informative business messages and write an informative business message<\/li>\n
- Discuss the importance of team-focused communication in business<\/li>\n
- Write a business message criticizing internal or external business situations<\/li>\n
- Write a response to criticism<\/li>\n<\/ul>\n
Module 12: Collaboration in and across Teams<\/h2>\n
Identify ways to collaborate in business within a team and across multiple teams<\/h3>\n
- \n
- Discuss the role and types of teams in workplace communication<\/li>\n
- Discuss strategies for working in collaborative projects<\/li>\n
- Discuss best practices in workplace etiquette<\/li>\n<\/ul>\n
Module 13: Social Diversity in the Workplace<\/h2>\n
Propose solutions to challenges that may occur in communication, especially across cultures in a global marketplace<\/h3>\n
- \n
- Define diversity and discuss its influence on the workplace<\/li>\n
- Discuss how different cultures impact the workplace<\/li>\n
- Discuss the how gender impacts communication in the workplace<\/li>\n
- Discuss the impact of disabilities in the workplace<\/li>\n
- Discuss different strategies for talking to individuals from a different generation<\/li>\n
- Discuss strategies for creating a functional workplace by combating biases<\/li>\n<\/ul>\n
Module 14: Finding a Job<\/h2>\n
Create a resume, a cover letter, and a profile on professional social media sites<\/h3>\n
- \n
- Discuss how to gain skills necessary for professional life<\/li>\n
- Discuss the importance of networking, and identify strategies to increase your professional network<\/li>\n
- Produce a r\u00e9sum\u00e9 and a cover letter<\/li>\n
- Discuss effective interview strategies and prepare for common interview questions<\/li>\n<\/ul>\n
Module 15: Recruiting and Selecting New Employees<\/h2>\n
Describe effective strategies for recruiting and selecting qualified job applicants<\/h3>\n
- \n
- Describe effective strategies for recruiting qualified job applicants<\/li>\n
- Discuss the key elements of a successful interview<\/li>\n
- Identify the key steps in selecting a new employee<\/li>\n<\/ul>\n\n\t\t\t
\n\t\t\t Candela Citations<\/h3>\n\t\t\t\t\t
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- Learning Outcomes. Provided by<\/strong>: Lumen Learning. License<\/strong>: CC BY: Attribution<\/a><\/em><\/li><\/ul>