Analyzing Images

Learning Objectives

  • Use techniques to analyze photographs as primary sources

Just as we can use the HAPPY Analysis as a tool to analyze primary source documents, we can think about images in the same way. Photographs are an asset in learning about the past, as they give us visual access to information about humans and nature.

Link to Learning

If you’d like to dive more into the artistic evaluation and examination of photographs, this video from the Ackland Art Museum walks through a few examples. It teaches about the elements of photographs and photography and discusses the complexity of using photographs as primary sources. As the video states:

“A photograph is a visual document. A record of the people, places, and events of the time. It is a powerful tool for communicating important ideas, creating narrative, and capturing the human experience.”[1]

When analyzing photographs, we want to do it in a similar way that we would primary source documents. You can use that same HAPPY approach for images, though it doesn’t always work quite as well, since, with a photograph, you may not know as much about the audience, the point of view, or the perspective. Instead, what’s important about analyzing photographs as a historian is that you take time to make careful observations, think about what the photograph portrays, research to get some additional context, and then draw conclusions about the significance. There is not any popular mnemonic for remembering this process, but you could loosely remember these steps as OPRY:

  • O = Observation
    • The first step when using a photograph is to look closely at what is before you; observe the image in detail and take note of what you see.
  • P = Ponder
    • Pondering the image invites you to do deeper thinking after your initial observations, and make inferences about what is shown.
  • R = Research
    • This step is where we gather more information about the photograph and explore the historical context of the image.
  • Y = Why?
    • This is the “why do we care?” part. What does this photograph add to our understanding of the past? How is it significant?

Do note that while these mnemonics are helpful in guiding our analysis of primary sources, they are only a tool and not a precise formula. HAPPY and OPRY help organize our thinking about textual and visual sources, especially when conducting an assignment for a course. However, one can expand upon their structure and utilize other helpful strategies to better understand documents in history.

STEP 1: Making Observations

During the first step, observe, you want to look closely at an image to figure out what you are looking at. What people are shown? What kinds of artifacts, symbols, or things are shown? Especially with historical photographs, it may be hard to see some of the details. Can you zoom in to make out any words or faces? Let’s try this together.

Observe the Photo EXAMPLE

First, let us practice OBSERVING a picture, meaning to examine the photograph and the details placed before you.

Consider this photograph and answer the following questions.

Figure 1. What can you observe in this photograph?

 

YOUR TURN TO OBSERVE

Now you can try it on your own. Select one photo from the National Archives American West collection. Do not select the Native American Parade photo we just studied.

Then OBSERVE the picture, meaning to examine the details placed before you. This is an open-ended exercise, but you can use the space below to jot down your ideas.

What do you notice first?

What people and objects are shown?

How are they arranged?

What is the physical setting?

What other details can you see?

STEP 2: Ponder

Next, we will take time to PONDER  – to think deeper about the image before you and why it was captured.

PONDER the photo EXAMPLE

Consider again the photograph below and answer the following questions.

Figure 2. Ponder the image above.

 

YOUR TURN TO PONDER

Now, take time to PONDER on your own photo  – to think deeper about the image before you. Examine the photograph you chose from the National Archives again. This is an open-ended exercise, but you can use the space below to jot down your ideas.

Why do you think this image was made?

What’s happening in the image?

When do you think it was made?

Who do you think was the audience for this image?

What can you learn from examining this image?

STEP 3: Research

The next step involves doing some additional research to determine if your observations and ponderings were on the right track and finding out more about what we can learn from the photo. When we research images, it’s like we are zooming out of the image to understand the broader context of the time period. Not only do we want to verify that the image is accurate, but we also want to put it within its appropriate historical context and learn more about when, where, and why the image was taken in the first place. Fortunately, you can start your research of images relatively simply by using the image search feature in your web browser. When in Google Chrome, just right-click the image and choose “Search Image with Google Lens.” Let’s walk through an example, using the same photograph from the previous example sections.

Google right-click search results showing the option to "search image with Google Lens"

Figure 3. Right-click on an image inside of Google Chrome to “Search Image with Google Lens” (Note that this was previously labeled “Search Google for Image.”)

That will take you to your search results and to Google’s best visual matches. Note that this tool even lets you search within an image, so you can zoom in on specific aspects of the photograph to learn more. If Google Lens does not provide the search results you need, another way to access the image search is to click the “Find Image Source” button above the photograph for different results.

Google lens search results showing several visual matches.

Figure 4. This shows the search results after using Google lens, which can reveal more insights into your image. Sometimes this will give you the information you need from the “visual matches” section, or you may need to take a step further, which you can do by selecting the “Find Image Source,” button above the picture.

If we click “Find Image Source” for our example photo Google pulls up results for “Omaha”, which gives us search results too broad and generic to know exactly what it is, but if we scroll down or look at the other links from the Google Lens results, then we are directed to multiple websites that use the same image. 

Google search results showing visually similar images.

Figure 5. These are the results from a Google lens search showing visually similar images. You can see here that we are getting a good idea of what the image is.

Click on these images to browse through websites, scanning for more information and context about the image.  By researching these sites you should be able to gather important details about the photograph, such as, when it was taken, where it was taken, who the subjects are, who took the photo, etc.

For example, if we click on the first visual match, it takes us to a website titled True West: History of the American Frontier.

Try It

What is this a photograph of?

YOUR TURN TO RESEARCH

It is your turn to conduct further research on a photograph.

  1. Following the steps explained above, perform a Google Search on the image below.
  2. Then explore a few of the websites from the search results.
  3. Answer the question below.
Soldiers on horseback in the snow.

Figure 6. Research this photograph.

 

STEP 4: WHY

Now that you’ve observed, pondered, and done some research on the image, you are ready to describe its significance. What does this image tell us about life, either then or now? How does it enhance our understanding of this time period? To help you with this, you can take the details you gleaned from the research step and conduct further Google searches. Then read through and study the information you find to consider what the photograph can teach you about the broader topic of the American West in the nineteenth century.

SIGNIFICANCE EXAMPLE

Going back to our photo example of the Indian Day Parade – based upon what we learned through our research in Step 3 we could next try a Google search for “Trans-Mississippi and International Exposition 1898,” or “Geronimo” or even “what was Omaha like in 1898?” This will bring up additional websites and sources that we can study to answer the question of significance.

After clicking on and studying a few of these sites, we can attempt to grapple with the significance of the photograph. Consider the question below and type your answer in the text box provided.

What does this photograph of the Indian Day Parade in Omaha contribute to our understanding of the American West? 

Activity

Return to the photo you used from the National Archives American West collection.

  1. Follow the Google Image search process outlined above in Step 3 to do further research on your chosen photograph.
  2. Compose a caption teaching us about your photograph. Try to include location, name of subjects in the image, date (at least the year), and any other details you find.
  3. Follow the Google search process suggested in Step 4 so you can explain why this photograph is significant—how does it enhance our understanding of the American West? This should be at least 3 sentences long.

This is an open-ended exercise, but you can use the space below to jot down your ideas.

Conclusion

The photographs taken of people, places, and events in the American West are an important collection of primary sources for United States History. These images offer historians a powerful tool with which to study this time period and place. By observing, pondering, and researching these photographs, we can unveil their significance. In doing so, we can learn a great deal about western expansion. That is the power of primary source photographs from any period – they offer us a unique lens into our history, bringing to life people and places from the past.


  1. “Photographs as a Primary Source.” Ackland Art Museum, 8 Feb. 2021, www.youtube.com/watch?v=Pq7AmXCpbRc&t=41s.