Learning Objectives
- Describe new developments in popular culture and entertainment during the Gilded Age
Popular Culture and Entertainment
Working-class residents also found relief in the diverse and omnipresent offerings of popular culture and entertainment in and around cities. These offerings provided an immediate escape from the squalor and difficulties of everyday life. As improved means of internal transportation developed, working-class residents could escape the city and experience one of the popular new forms of entertainment—the amusement park. For example, Coney Island on the Brooklyn shoreline consisted of several different amusement parks, the first of which opened in 1895. At these parks, New Yorkers enjoyed wild rides, animal attractions, and large stage productions designed to help them forget the struggles of their working-day lives. Freak “side” shows fed the public’s curiosity about physical deviance. For a mere ten cents, spectators could watch a high-diving horse, take a ride to the moon to watch moon maidens eat green cheese, or witness the electrocution of an elephant, a spectacle that fascinated the public both with technological marvels and exotic wildlife. The treatment of animals in many acts at Coney Island and other public amusement parks drew the attention of middle-class reformers such as the American Society for the Prevention of Cruelty to Animals. Despite questions regarding the propriety of many of the acts, other cities quickly followed New York’s lead with similar, if smaller, versions of Coney Island’s attractions.
Link to learning
The American Experience Timeline of Coney Island shows a timeline, photo gallery, and other elements of Coney Island. Look to see what elements of American culture, from the hot dog to the roller coaster, debuted there.
Vaudeville
Another common form of popular entertainment was vaudeville—large stage variety shows that included everything from singing, dancing, and comedy acts to live animals and magic. The vaudeville circuit gave rise to several prominent performers, including magician Harry Houdini, who began his career in these variety shows before his fame propelled him to solo acts. In addition to live theater shows, it was primarily working-class citizens who enjoyed the advent of the nickelodeon, a forerunner to the movie theater. The first nickelodeon opened in Pittsburgh in 1905, where nearly one hundred visitors packed into a storefront theater to see a traditional vaudeville show interspersed with one-minute film clips. Several theaters initially used the films as “chasers” to indicate the end of the show to the live audience so they would clear the auditorium. However, a vaudeville performers’ strike generated even greater interest in the films, eventually resulting in the rise of modern movie theaters by 1910.
Music and Motion Pictures
By the turn of the century, two technologies pioneered by Edison—the phonograph and motion pictures—stood ready to revolutionize leisure and help create the mass entertainment culture of the twentieth century. The phonograph was the first reliable device capable of recording and reproducing sound. But it was more than that. The phonograph could create multiple copies of recordings, sparking a great expansion of the market for popular music. Although the phonograph was a technical success, Edison at first had trouble developing commercial applications for it. He thought it might be used for dictation, recording audio letters, preserving speeches and dying words of great men, producing talking clocks, or teaching elocution. He did not anticipate that its greatest use would be in the field of mass entertainment, but Edison’s sales agents soon reported that many phonographs were being used for just that, especially in so-called phonograph parlors, where customers could pay a nickel to hear a piece of music. By the turn of the century, Americans were purchasing phonographs for home use. Entertainment became the phonograph’s major market.
Inspired by the success of the phonograph as an entertainment device, Edison decided in 1888 to develop “an instrument which does for the Eye what the phonograph does for the Ear.” In 1888, he patented the concept of motion pictures. In 1889, he innovated the rolling of film. By 1891, he was exhibiting a motion-picture camera (a kinetograph) and a viewer (a kinetoscope). By 1894, the Edison Company had produced about seventy-five films suitable for sale and viewing. They could be viewed through a small eyepiece in an arcade or parlor. They were short, typically about three minutes long. Many of the early films depicted athletic feats and competitions. One 1894 film, for example, showed a six-round boxing match. The catalog description gave a sense of the appeal it had for male viewers: “Full of hard fighting, clever hits, punches, leads, dodges, body blows and some slugging.” Other early kinetoscope subjects included Indian dances, nature and outdoor scenes, re-creations of historical events, and humorous skits. By 1896, the Edison Vitascope could project film, shifting audiences away from arcades and pulling them into theaters. Edison’s film catalog meanwhile grew in sophistication. He sent filmmakers to distant and exotic locales like Japan and China. Long-form fictional films created a demand for “movie stars,” such as the glamorous Mary Pickford, the swashbuckling Douglas Fairbanks, and the acrobatic comedian Buster Keaton, who began to appear in the popular imagination beginning around 1910. Alongside professional boxing and baseball, the film industry was creating the modern culture of celebrity that would characterize twentieth-century mass entertainment.
Baseball: An American Pastime
One other major form of entertainment for the working class was professional baseball. Club teams transformed into professional baseball teams with the Cincinnati Red Stockings, now the Cincinnati Reds, in 1869. Soon, professional teams sprang up in several major American cities. Baseball games provided an inexpensive form of entertainment, where for less than a dollar, a person could enjoy a double-header, two hot dogs, and a beer. But more importantly, the teams became a way for newly relocated Americans and immigrants of diverse backgrounds to develop a unified civic identity, all cheering for one team. By 1876, the National League had formed, and soon after, cathedral-style ballparks began to spring up in many cities. Fenway Park in Boston (1912), Forbes Field in Pittsburgh (1909), and the Polo Grounds in New York (1890) all became touch points where working-class Americans came together to support a common cause.
Other popular sports included prize-fighting, which attracted a predominantly male, working- and middle-class audience who lived vicariously through the triumphs of the boxers at a time where opportunities for individual success were shrinking, and college football, which paralleled a modern corporation in its team hierarchy, division of duties, and emphasis on time management.
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The Masculine Man
As industrialization changed family and social life, many men worried about a change in their “masculinity.” To anxious observers, industrial capitalism was diminishing American manhood. Rather than working on farms and in factories, where young men formed physical muscle and spiritual grit, new generations of workers labored behind desks, wore white collars, and, in the words of Supreme Court Justice Oliver Wendell Holmes, appeared “black-coated, stiff-jointed, soft-muscled, [and] paste-complexioned.”[1] Neurologist George Beard even coined a medical term, neurasthenia, for a new emasculated condition that was marked by depression, indigestion, hypochondria, and extreme nervousness. The philosopher William James called it “Americanitis.” Academics increasingly warned that America had become a nation of emasculated men.
Churches too worried about feminization. Women had always comprised a clear majority of church memberships in the United States, but now the theologian Washington Gladden said, “A preponderance of female influence in the Church or anywhere else in society is unnatural and injurious.” Many feared that the feminized church had feminized Christ himself. Rather than a rough-hewn carpenter, Jesus had been made “mushy” and “sweetly effeminate,” in the words of Walter Rauschenbusch. Advocates of a so-called muscular Christianity sought to stiffen young men’s backbones by putting them back in touch with their primal manliness. Pulling from contemporary developmental theory, they believed that young men ought to evolve as civilization evolved, advancing from primitive nature-dwelling to modern industrial enlightenment. To facilitate “primitive” encounters with nature, muscular Christians founded summer camps and outdoor boys’ clubs like the Woodcraft Indians, the Sons of Daniel Boone, and the Boy Brigades—all precursors of the Boy Scouts. Other champions of muscular Christianity, such as the newly formed Young Men’s Christian Association, built gymnasiums, often attached to churches, where youths could strengthen their bodies as well as their spirits. It was a Young Men’s Christian Association (YMCA) leader who coined the term bodybuilding, and others invented the sports of basketball and volleyball.
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Glossary
vaudeville: large stage variety shows that included everything from singing, dancing, and comedy acts to live animals and magic
Candela Citations
- Modification, adaptation, and original content. Authored by: Lillian Wills for Lumen Learning. Provided by: Lumen Learning. License: CC BY: Attribution
- US History. Provided by: OpenStax. Located at: http://openstaxcollege.org/textbooks/us-history. License: CC BY: Attribution. License Terms: Access for free at https://openstax.org/books/us-history/pages/1-introduction
- Life in Industrial America. Provided by: The American Yawp. Located at: http://www.americanyawp.com/text/18-industrial-america/. License: CC BY-SA: Attribution-ShareAlike
- The Green Monster. Authored by: Baseball Panoramic. Provided by: Wikimedia. Located at: https://commons.wikimedia.org/wiki/File:Green_Monster_Left_Field_-_panoramio.jpg. License: CC BY-SA: Attribution-ShareAlike
- Houdini and Jennie. Provided by: Wikipedia. Located at: https://en.wikipedia.org/wiki/Vaudeville#/media/File:Houdini-Elephant.jpg. License: CC BY-SA: Attribution-ShareAlike
- Michael S. Kimmel, Manhood in America: A Cultural History (New York: Oxford University Press, 2006), 41. ↵