We have discussed cultural forms of diversity, yet in a work setting we are also exposed to individuals with varied skills, talents, and abilities. Another component of diversity in the workplace is the wide range of physical and mental abilities of people you may work with. A common misconception or view of people with disabilities focuses on what an individual may lack or cannot do. Characterizing people solely by their disabilities and perceiving them as inferior to the non-disabled can lead to social prejudice and discrimination, also known as ableism.

Our challenge in the area of disabilities is learning to transcend our perception of someone’s limitations, to adopt universal design thinking and practices in order to accommodate a range of abilities, and, thereby, extend the possibilities for both individual and collective business performance.

National Disability Employment Awareness Month: The goal of this initiative is to celebrate individuals with disabilities strengthening the workforce and to bring awareness and education concerning the issue.

Impossible is an opinion—not a fact.

—Paul Hockey

General perception and understanding of those who are different is not unlike ancient cultures’ understanding of the world: flawed (i.e., the belief the world was flat) and with large areas marked “the great unknown.” This is particularly the case when it comes to people with disabilities. This lack of understanding is due to a combination of factors including a lack of exposure to people with disabilities, the amorphous definition of disability, and privacy and discrimination concerns. People with disabilities are under-represented in media and entertainment—a situation that the Alliance for Inclusion in the Arts is seeking to address.

The ADA (Americans with Disabilities Act) defines an individual with a disability as a person who has a physical or mental impairment that substantially limits one or more major life activities, a person who has a history or record of such an impairment, or a person who is perceived by others as having such an impairment. Further, people with disabilities are not required to disclose their disability, and indeed, they are often advised not to—at least in the job search process.^[1]

Why does the ADA matter in the workplace? Let’s start by considering our perceptions of people with disabilities. In the award-winning short Different, by Tahneek Rahman, we see two young people navigating a new relationship. The actors’ perceptions and emotions are shaped and colored by what they think they see; then, like a kaleidoscope, reality changes. As you watched the film, how did you feel when you looked through the young girl’s eyes as she peered through the bushes? It may have felt like you’ve been here before—in a situation you thought you understood, only to have your perspective shift and click into place, framing a new reality. How often do we do this with people who are wired differently or have a different range of abilities?

Overcoming Communication Challenges

People with disabilities can experience unique communication challenges whether they have sensory impairments (blindness or deafness), cognitive disorders (autism spectrum disorder, post-stroke challenges), or physical disabilities (head trauma or neurological injury).

In particular, some communication difficulties in the workplace can include the following:

• Speaking: speech may be unclear, interrupted by stuttering, or abnormally slow, fast or irregularly paced
• Listening for extended periods or listening to multiple people participating in a conversation
• Reading manuals with dense amounts of text
• Keeping track of procedural material without the help of notes or hands-on experience
• Interpreting language that has implied meaning such as indirect requests or offers for help, or certain types of humor
• Interpreting body language, the emotions of others, or other non-verbal language
• Communicating with unfamiliar people; this can include eye contact

Whether individuals have disclosed a disability or not, the way you approach a communication breakdown or misunderstanding matters. If you do not understand something a person says, do not pretend that you do. Ask the individual to repeat what he or she said and then repeat it back. Try to ask questions that require only short answers or a nod of the head. Concentrate on what the person is saying and do not rush to a conclusion about what you think they mean. Do not speak for the individual or attempt to finish her or his sentences. If you are having difficulty understanding the individual, consider writing as an alternative means of communicating, but first ask whether this is acceptable.

Other things to consider are:

• If you are in a public area with many distractions, consider moving to a quiet or private location.
• Be prepared to repeat what you say, orally or in writing.
• Offer assistance completing forms or understanding written instructions and provide extra time for decision-making. Wait for the individual to accept the offer of assistance; do not “over-assist” or be patronizing.
• Be patient, flexible and supportive. Take time to understand the individual and make sure the individual understands you.

If you notice a communication breakdown or misunderstanding, it is of utmost importance to treat everyone with dignity, respect, and courtesy. Be patient, be supportive, and take as much time as necessary to listen to the individual because it can make all of the difference.

There are also simple, practical adjustments we can make in our one-on-one interactions that will facilitate effective communication. The following eight recommendations, adapted from a toolkit for medical practitioners, are equally relevant to communicating with people with disabilities in the workplace (Heath Care for Adults with Intellectual and Developmental Disabilities):

• Allocate additional time to achieve the communication objective.
• Be aware of your tone of voice and nonverbal signals.
• Moderate your speaking pace and give the person with a disability adequate time to process and respond to what you’ve communicated.
• Actively confirm the person’s understanding and your own understanding of what he or she communicated.
• Focus on abilities rather than disabilities.
• Use specific rather than abstract language; for example, “bring a pen and paper” rather than “get ready for the meeting.”
• Stage conversations in areas that are relatively quiet without distracting activity or background noise.

Just as our history is not our destiny, our frame of reference doesn’t need to limit our future possibilities—individually or collectively, as a business or society. Disability rights are not only civil rights, they’re human rights—the right to strive to achieve our full potential, whatever that is. As one of the testimonials on Nike’s Equality Campaign page phrased it: “we all deserve a starting line.”