Table of Contents

• • Stand Up, Speak Out

• Chapter 1 Why Public Speaking Matters Today

  • Chapter 1 Why Public Speaking Matters Today
  • Why Is Public Speaking Important?
  • The Process of Public Speaking
  • Chapter Exercises

• Chapter 2 Ethics Matters: Understanding the Ethics of Public Speaking

  • Chapter 2 Ethics Matters: Understanding the Ethics of Public Speaking
  • The Ethics Pyramid
  • Ethics in Public Speaking
  • Free Speech
  • Chapter Exercises

• Chapter 3 Speaking Confidently

  • Chapter 3 Speaking Confidently
  • What Is Communication Apprehension?
  • All Anxiety Is Not the Same: Sources of Communication Apprehension
  • Reducing Communication Apprehension
  • Coping with the Unexpected
  • Chapter Exercises

• Chapter 4 The Importance of Listening

  • Chapter 4 The Importance of Listening
  • Listening vs. Hearing
  • Listening Styles
  • Why Listening Is Difficult
  • Stages of Listening
  • Listening Critically
  • Chapter Exercises

• Chapter 5 Audience Analysis

  • Chapter 5 Audience Analysis
  • Why Conduct an Audience Analysis?
  • Three Types of Audience Analysis
  • Conducting Audience Analysis
  • Using Your Audience Analysis
  • Chapter Exercises

• Chapter 6 Finding a Purpose and Selecting a Topic

  • Chapter 6 Finding a Purpose and Selecting a Topic
  • General Purposes of Speaking
  • Selecting a Topic
  • What If You Draw a Blank?
  • Specific Purposes
  • Conclusion
  • Chapter Exercises

• Chapter 7 Researching Your Speech

  • Chapter 7 Researching Your Speech
  • What Is Research?
  • Developing a Research Strategy
  • Citing Sources
  • Chapter Exercises

• Chapter 8 Supporting Ideas and Building Arguments

  • Chapter 8 Supporting Ideas and Building Arguments
  • Using Research As Support
  • Exploring Types of Support
  • Using Support and Creating Arguments
  • Chapter Exercises

• Chapter 9 Introductions Matter: How to Begin a Speech Effectively

  • Chapter 9 Introductions Matter: How to Begin a Speech Effectively
  • The Importance of an Introduction
  • The Attention-Getter: The First Step of an Introduction
  • Putting It Together: Steps to Complete Your Introduction
  • Analyzing an Introduction
  • Chapter Exercises

• Chapter 10 Creating the Body of a Speech

  • Chapter 10 Creating the Body of a Speech
  • Determining Your Main Ideas
  • Using Common Organizing Patterns
  • Keeping Your Speech Moving
  • Analyzing a Speech Body
  • Chapter Exercises

• Chapter 11 Concluding with Power

  • Chapter 11 Concluding with Power
  • Why Conclusions Matter
  • Steps of a Conclusion
  • Analyzing a Conclusion
  • Chapter Exercises

• Chapter 12 Outlining

  • Chapter 12 Outlining
  • Why Outline?
  • Types of Outlines
  • Using Outlining for Success
  • Chapter Exercises

• Chapter 13 The Importance of Language

  • Chapter 13 The Importance of Language
  • Oral versus Written Language
  • Using Language Effectively
  • Six Elements of Language
  • Chapter Exercises

• Chapter 14 Delivering the Speech

  • Chapter 14 Delivering the Speech
  • Four Methods of Delivery
  • Speaking Contexts That Affect Delivery
  • Using Notes Effectively
  • Practicing for Successful Speech Delivery
  • Chapter Exercises

• Chapter 15 Presentation Aids: Design and Usage

  • Chapter 15 Presentation Aids: Design and Usage
  • Functions of Presentation Aids
  • Types of Presentation Aids
  • Media to Use for Presentation Aids
  • Tips for Preparing Presentation Aids
  • Chapter Exercises

• Chapter 16 Informative Speaking

  • Chapter 16 Informative Speaking
  • Informative Speaking Goals
  • Types of Informative Speeches
  • Chapter Exercises

• Chapter 17 Persuasive Speaking

  • Chapter 17 Persuasive Speaking
  • Persuasion: An Overview
  • Types of Persuasive Speeches
  • Organizing Persuasive Speeches
  • Chapter Exercises

• Chapter 18 Speaking to Entertain

  • Chapter 18 Speaking to Entertain
  • Understanding Entertaining Speeches
  • Special-Occasion Speeches
  • Keynote Speaking
  • Chapter Exercises

• Your First Speech

  • Your First Speech
  • The Public Speaking Pyramid
  • Foundations of Public Speaking
  • Speech Preparation
  • Speech Practice
  • Conclusion